Sr. Consultant - Data and Analytics Advisory 4B

Genpact; Mumbai; Hybrid; INR 1,200,000 - 1,800,000; Full time

Job summary

Genpact in Mumbai is seeking a Creative Consultant to bridge client briefs and the creative team. You will analyze briefs, extract key messaging and campaign objectives, and convert them into concise, actionable briefs for designers and production teams.

The ideal candidate has strong branding knowledge, superb communication skills, and experience in advertising or integrated marketing. This role offers hybrid working arrangements within India.

Qualifications

• We are looking for a dynamic and detail-oriented Creative Consultant to translate client briefs into actionable creative briefs for designers.
• Strong understanding of branding, advertising, and marketing communications is essential.
• Excellent communication and stakeholder management skills are required.

Responsibilities

• Understand client objectives, marketing goals, and campaign requirements.
• Create comprehensive and actionable creative briefs for design, content, and production teams.
• Coordinate with creative, strategy, digital, and production teams for smooth execution.
• Monitor timelines and deliverables to ensure deadlines are met.
• Track campaign performance and provide insights and recommendations.

Skills

Client relations

Data analytics

Storytelling

Design thinking

Executive presence

Graphics editing

Marketing graphics

Collaboration tools

Inclusion

Personal effectiveness

Web graphics

Education

Bachelor's in Marketing

Bachelor's in Advertising

Bachelor's in Communications

Bachelor's in Mass Media

Bachelor's in Business Management

Masters in Data Science

Tools

Alteryx Designer Advanced Certification

Alteryx Designer Core Certification

AI-powered creative tools

Job description

Sr. Consultant - Data and Analytics AdvisoryReady to turn bold ideas into real-world impact?At Genpact, we don’t just adapt to change, we lead it. AI and digital innovation are transforming the way businesses work, and we’re at the forefront of it. Genpact’s AI Gigafactory, our industry-first accelerator, exemplifies how we scale advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. Whether tackling complex challenges through large-scale models or agentic AI, our breakthrough solutions tackle companies’ most complex challenges.If you thrive in a fast-moving, innovation-driven environment, love building and deploying cutting-edge AI solutions, and want to push the boundaries of what’s possible, this is your moment.Genpact (NYSE: G) is an agentic and advanced technology solutions company. We leverage process intelligence and artificial intelligence to deliver measurable outcomes. With a strong partner ecosystem and decades of client trust, we provide innovative solutions that transform how businesses run. Powered by a team with an active learning mindset and client centricity at its core, we deliver lasting value for the world’s leading enterprises.Get to know us at genpact.com and on LinkedIn, YouTube, X, and Facebook.Job DescriptionJob Title: Creative ConsultantLocation: Mumbai Experience: 3–8 Years (Advertising Agency Preferred)Job OverviewWe are looking for a dynamic and detail-oriented Creative Consultant to serve as the bridge between clients information and the creative team. The primary responsibility of this role is to analyze client briefs, presentations, content, and requirements and convert them into concise, insight-driven creative briefs for designers and creative teams.The ideal candidate should possess excellent communication and interpretation skills, a strong understanding of branding and marketing communications, and the ability to extract key messaging, campaign objectives, target audience insights, and creative requirements from client inputs.Key ResponsibilitiesUnderstand client business objectives, marketing goals, and campaign requirements.Create comprehensive and actionable creative briefs for design, content, and production teams.Coordinate with creative, strategy, digital, and production teams to ensure smooth project execution.Monitor project/campaign timelines, deliverables, and ensure adherence to deadlines.Contribute strategic and creative inputs while creating briefs.Ensure all client deliverables align with brand guidelines and campaign objectives.Track campaign performance and provide insights and recommendations where applicable.Identify opportunities for account growth and additional business development.Required Skills & ExpertiseClient & Communication SkillsStrong verbal and written communication.Excellent stakeholder management and presentation skills.Ability to manage multiple projects and client interactions.Creative & Strategic UnderstandingAbility to convert client inputs into clear creative briefs.Understanding of branding, advertising, and marketing communications.Strong problem-solving and conceptual thinking skills.Project ManagementGood organizational and coordination abilities.Experience managing timelines and deliverables in a fast-paced agency environment.Strong attention to detail.Additional AdvantageExperience working with global brands.Exposure to AI-powered creative tools.Knowledge of consumer insights and integrated marketing campaigns.Qualification RequirementsBachelor's degree in Marketing, Advertising, Communications, Mass Media, Business Management, or a related field.Relevant certifications in Marketing, Digital Marketing, or Brand Management are a plus.Preferred ExperiencePrior experience in an Advertising Agency, Creative Agency, or Integrated Marketing Agency.Hands-on experience in handling brand campaigns, digital marketing projects, and creative production workflows.Experience preparing creative briefs and managing campaign execution from concept to delivery.Soft SkillsStrong team player with collaborative mindset.Ability to multitask and thrive under pressure.Proactive, solution-oriented approach.High level of accountability and ownership.Creative thinker with strong business acumen.QualificationsBachelors - Business Analytics, Bachelors - Computer Science, Bachelors - Statistics, Masters - Data ScienceCertificationsAlteryx Designer Advanced Certification - Alteryx AcademyAlteryx Academy, Alteryx Designer Core Certification - Alteryx AcademyAlteryx AcademyRequired SkillsClient Relations, Collaboration Tools, Data Analytics, Data Governance, Design Thinking, Executive Presence, Graphics Editing, Inclusion, Marketing Graphics, Personal Effectiveness, Print Graphics, Storytelling, Web GraphicsLanguageEnglish (Required)Language Proficiency -Proficient - C2Additional Job Location -Job TypeRegularMaster Skill List -Data and Analytics AdvisoryRemote Type -HybridWork Shift -Rotating (India)Why join Genpact?Lead AI-powered transformation – Drive innovation and solve real-world business challenges that matterMake an impact – Help global enterprises solve business challenges that matterAccelerate your career – Gain hands-on experience, mentorship, and world-class learning opportunities to stay aheadWork with the best – Join 140,000+ bold thinkers and problem-solvers who push boundaries every dayThrive in a values-driven culture – Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progressCome join the 140,000+ coders, tech shapers, and growth makers at Genpact and take your career in the only direction that matters: Up.Let’s build tomorrow together.Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation.Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training.