Sr Analyst, Digital Analytics Implementation and Tagging

Labcorp; Bengaluru; On-site; INR 1,500,000 - 2,800,000; Full time

Job summary

Labcorp in Bengaluru seeks a Senior Analyst, Digital Analytics Implementation to lead CJA deployments, integrate data from AEP/CDP, and ensure reporting readiness across enterprise data sources.

You will collaborate with business and tech teams, validate datasets and identities, configure CJA components, and stay current with Adobe Experience Cloud best practices.

Qualifications

• 6-8 years of experience in Digital Analytics or Analytics Implementation.
• Bachelor's degree in computer science, data analytics, or a related field.
• Hands-on experience implementing and supporting Adobe Customer Journey Analytics (CJA).
• Experience ingesting and integrating data via Adobe Experience Platform (AEP) and/or CDP.
• Understanding of AEP concepts: datasets, schemas, identity resolution, data governance, and journey data models.
• Proficiency in SQL for data analysis and validation.
• Familiarity with JSON, data structures, and event-based data models.

Responsibilities

• Collaborate with stakeholders to define analytics implementation requirements for CJA.
• Support end-to-end CJA implementations including data validation and reporting readiness.
• Onboard and integrate data into CJA from AEP, CDP, and other sources.
• Validate datasets, identities, and journey data for accuracy and completeness.
• Configure and maintain CJA components including data views, metrics, dimensions, and filters.
• Develop documentation for mappings and business rules.

Skills

SQL data analysis

Analytical thinking

Stakeholder management

Data validation

Education

Bachelor's degree in CS/Data Analytics/IS

Tools

Adobe CJA

AEP

CDP

Job description

Labcorp is a global leader in laboratory services, providing the insights and answers that help healthcare providers, patients, researchers, pharmaceutical companies and health systems make confident decisions and improve outcomes. Through our unparalleled science, data, technology and laboratory network, we advance diagnostics, accelerate innovation and help address some of the world s most important health challenges. As we shape the future of healthcare, we are leveraging advanced technologies, intelligent digital solutions and data-driven innovation across our operations to enhance how work gets done and deliver greater value to customers and patients. With our global scale and deep expertise, you'll have the opportunity to do meaningful work, grow your career and make a real impact on people s health around the world. Together, we re improving health and improving lives.

Senior Analyst, Digital Analytics Implementation (CJA)

Position Summary

The Senior Associate, Digital Analytics Implementation will be responsible for implementing and supporting digital analytics solutions within Adobe Customer Journey Analytics (CJA). This role will focus on enabling accurate data collection, data integration, and reporting readiness by working closely with business, analytics, and technology teams.

The ideal candidate should have hands-on experience with CJA implementations, including integrating and validating data from Adobe Experience Platform (AEP) and Customer Data Platform (CDP) sources. This is primarily a CJA implementation role, however the candidate should possess a foundational understanding of AEP/CDP concepts, data schemas, datasets, identity management, and customer journey data models.

Key Responsibilities

• Collaborate with business and technical stakeholders to define analytics implementation requirements for Customer Journey Analytics (CJA).
• Support end-to-end CJA implementations including data validation, schema alignment, data views, connections, and reporting readiness.
• Work with data engineering and platform teams to onboard and integrate data into CJA from Adobe Experience Platform (AEP), CDP, and other enterprise data sources.
• Validate datasets, identities, and customer journey data to ensure accuracy, consistency, and completeness within CJA.
• Configure and maintain CJA components including data views, calculated metrics, dimensions, filters, and workspace projects.
• Develop and maintain documentation for implementation requirements, mappings, and business rules.
• Perform data quality audits and troubleshoot implementation issues, data discrepancies, and reporting anomalies.
• Partner with analytics and reporting teams to enable customer journey reporting and business KPI measurement.
• Provide implementation support for enhancements, new data sources, and evolving business requirements.
• Stay current with Adobe Experience Cloud, CJA, and AEP best practices and implementation methodologies.

Qualifications

• 6-8 years of experience in Digital Analytics, Analytics Implementation, Adobe Analytics, or Customer Journey Analytics.
• Bachelor s degree in computer science, Data Analytics, Data Science, Information Systems, Marketing Analytics, or a related field.
• Hands-on experience implementing and supporting Adobe Customer Journey Analytics (CJA) solutions.
• Experience working with data ingestion and integration processes involving Adobe Experience Platform (AEP) and/or Customer Data Platforms (CDP).
• Understanding of AEP concepts including datasets, schemas, identity resolution, data governance, and customer journey data models.
• Experience validating and troubleshooting analytics datasets and reporting outputs.
• Proficiency in SQL for data analysis and validation.
• Familiarity with JSON, data structures, and event-based data models.
• Experience creating reports and dashboards using CJA or related BI tools.
• Strong analytical, problem-solving, and troubleshooting skills.
• Excellent communication and stakeholder management capabilities.

Preferred Qualifications

• Experience with Adobe Experience Platform (AEP) implementations.
• Familiarity with Adobe Analytics and Adobe Launch/Tags.
• Exposure to enterprise customer data platforms and data integration architectures.
• Adobe Analytics, CJA, or AEP certifications are a plus.

Key Competencies

• Customer Journey Analytics (CJA)
• Adobe Experience Platform (AEP)
• SQL Data Analysis

Labcorp is proud to be an Equal Opportunity Employer:

Labcorp strives for inclusion and belonging in the workforce and does not tolerate harassment or discrimination of any kind. We make employment decisions based on the needs of our business and the qualifications and merit of the individual. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), family or parental status, marital, civil union or domestic partnership status, sexual orientation, gender identity, gender expression, personal appearance, age, veteran status, disability, genetic information, or any other legally protected characteristic. Additionally, all qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law.