adobe analytics implementation specialist

Movate; Bengaluru; Hybrid; INR 1,500,000 - 2,300,000; Full time

Job summary

Movate is seeking an experienced Adobe Analytics Implementation Specialist in Bengaluru to lead end-to-end analytics setup, tagging, SDR creation and QA testing. The role focuses on analytics engineering and implementation, collaborating with development teams for data layer validation.

Key tasks include configuring report suites, eVars, props, and events, managing tags, and migrating to AEP Web SDK architecture. Strong communication and documentation skills are essential.

Qualifications

• Hands-on experience configuring and maintaining Adobe Analytics implementations.

Responsibilities

• Configure and maintain Adobe Analytics implementations across websites and digital platforms.
• Prepare SDRs and technical implementation documentation.

Skills

Adobe Analytics

Adobe Launch

AEP Web SDK

SDR preparation

Analytics QA

Stakeholder management

Node.js

Education

Bachelor's degree in Engineering/CS/Analytics

Tools

Adobe Workspace

Google Analytics

Job description

Experience: 5-8 Years

Shift: Rotational Work Mode: Hybrid

About the Company

Movate, formerly called CSS CORP, is a new age services company that harnesses the power of digital technologies to reimagine customer engagements. We enable businesses to anticipate and face disruptions effectively through our digital, technology and support services. We are a global customer experience and technology consulting services provider and a digital transformation partner of choice for its clients, which includes the world’s top innovators across industries, from mid-market players to large enterprises. We have a diverse team of over 11,500 customer-centric thinkers, collaborators, and co creators across 20 global locations.

About the Role: We are looking for an experienced Adobe Analytics Implementation Specialist with strong expertise in Adobe Analytics setup, configuration, tagging, and AEP Web SDK implementation. The ideal candidate should be capable of handling end-to-end analytics implementation activities including requirement gathering, SDR creation, technical documentation, implementation, QA/testing, and debugging. This role is primarily focused on analytics engineering and implementation rather than dashboarding or business reporting.

• Configure and maintain Adobe Analytics implementations across websites and digital platforms.
• Set up and manage report suites, eVars, props, success events, processing rules, and classifications.
• Prepare Solution Design Requirements (SDRs) and technical implementation documentation.
• Gather business requirements and translate them into tracking specifications.
• Establish analytics governance and implementation standards.
• Implement and manage tracking using Adobe Experience Platform Data Collection (Adobe Launch).
• Configure page tracking, click tracking, form tracking, campaign tracking, and custom event tracking.
• Manage marketing and third-party tags.
• Collaborate with development teams for data layer implementation and validation.

AEP Web SDK & Platform Implementation

• Implement and configure AEP Web SDK.
• Work with schemas, datastreams, datasets, and event forwarding.
• Support migration from legacy Adobe Analytics implementations to AEP Web SDK architecture.
• Exposure to Adobe Customer Journey Analytics (CJA) and Adobe Journey Optimizer (AJO) is preferred.
• Perform analytics QA and implementation validation.
• Troubleshoot tracking discrepancies and data quality issues.

Required Skills

• Hands-on experience with Adobe Analytics implementation and configuration.
• Expertise in Adobe Experience Platform Data Collection (Adobe Launch).
• Strong understanding of eVars, props, success events, processing rules, and classifications.
• Experience with AEP Web SDK implementation.
• Knowledge of schemas, datastreams, datasets, and event forwarding.
• Experience in SDR preparation and analytics documentation.
• Experience in analytics QA, testing, and debugging.
• Excellent communication and stakeholder management skills.
• Node.js experience is an added advantage.

Preferred Qualifications

• Bachelor’s degree in Engineering, Computer Science, Analytics, or a related field.
• Adobe certifications are preferred.
• Exposure to Adobe Workspace, Google Analytics, or other web analytics platforms is a plus.

Pay range and compensation package

Competitive salary based on experience and qualifications.

Equal Opportunity Statemen t

• We are an equal opportunity employer and are committed to creating a diverse and inclusive workplace.
• We encourage applications from all qualified individuals regardless of race, gender, age, sexual orientation, disability, or any other characteristic protected by law.

Qualifications:

• Bachelor’s degree in computer science, Information Technology, Engineering, or a related field.