Social Media Marketing Intern

Touchstone Infotech LLP; Faridabad; On-site; INR 223,000 - 446,000; Full time

Job summary

Touchstone Infotech LLP is seeking a hands-on Content Creator to develop engaging Instagram Reels, product videos, and social media content. You will collaborate with design and manufacturing teams to showcase products from raw materials to finished goods.

Responsibilities include planning and editing short-form videos, managing social accounts, photography, and reporting on performance. Fresh graduates or students in Marketing/Media are encouraged to apply for a full-time position based in

Qualifications

• Familiarity with Instagram Reels, Facebook, LinkedIn and YouTube Shorts.
• Ability to shoot clear, steady smartphone videos.
• Basic video editing using VN, InShot, CapCut or Premiere Pro.
• Familiarity with Canva for graphics and posts.
• Ability to write short captions in English and Hindi/Hinglish.
• Creative, detail-oriented, and aware of social media trends.
• Good communication and cross-team coordination.
• Willingness to learn and take feedback.

Responsibilities

• Plan, shoot and edit Reels, Facebook Reels and YouTube Shorts for product content.
• Assist in managing Instagram, Facebook, LinkedIn and YouTube accounts; maintain a weekly content calendar.
• Capture product photography and production activities; craft promos and campaigns.
• Write engaging captions and simple promotional copy in English and Hindi/Hinglish.
• Coordinate with design and production teams; organise shoots and asset libraries.
• Monitor basic performance metrics and report on views, reach and engagement; suggest improvements.

Skills

Video content creation

Instagram/TikTok knowledge

Captions in English & Hindi/Hinglish

Canva basics

Team coordination

Education

Marketing/Media degree or ongoing

Tools

VN

InShot

CapCut

Premiere Pro

Canva

Job description

Touchstone Infotech is a leading provider of end-to-end digital marketing solutions. We help businesses to promote themselves online and reach their target audiences. We offer a wide range of services, including website design and development, SEO, SMM, and email marketing. We also offer many services, such as web hosting and domain name registration.

Job Description

This is a hands-on opportunity for someone who enjoys creating Instagram Reels, shooting product videos and developing engaging social media content.

You will work closely with the design and manufacturing teams to capture the journey of a product, from raw materials and production to packaging and the final finished product.

We are looking for someone who can turn everyday factory activities into interesting content that attracts attention and showcases the brand.

Key Responsibilities

1. Reels & Video Content Creation

Plan, shoot and edit Instagram Reels, Facebook Reels and YouTube Shorts.

Capture product manufacturing, customisation, packaging and behind-the-scenes activities.

Create engaging product showcases, short videos and promotional content.

Add captions, music, transitions and voiceovers where required.

Experiment with creative hooks, trending formats and storytelling techniques.

Shoot and edit content using a smartphone and available editing tools.

2. Social Media Management

Assist in managing Instagram, Facebook, LinkedIn and YouTube accounts.

Create and maintain a weekly social media content calendar.

Schedule and publish approved content consistently.

Write engaging captions, hashtags and simple promotional copy in English and Hindi/Hinglish.

Adapt content formats for different social media platforms.

Monitor comments and direct messages and forward business enquiries to the sales team.

3. Product Photography & Creative Content

Capture attractive photographs of finished products and production activities.

Develop creative ideas for corporate gifting campaigns, festive promotions and product launches.

Create simple social media posts, Stories and promotional creatives using Canva.

Coordinate with design and production teams to organise product shoots.

Maintain an organised library of photographs, videos and creative assets.

4. Content Performance & Reporting

Monitor basic social media performance, including views, reach, engagement, saves and watch time.

Track content performance and identify which types of Reels attract the most interest.

Prepare simple weekly content and performance updates.

Suggest improvements based on audience engagement and feedback.

Requirements

Basic understanding of Instagram Reels, Facebook, LinkedIn and YouTube Shorts.

Ability to shoot clear, steady smartphone videos.

Basic video editing knowledge using VN, InShot, CapCut, Premiere Pro or similar applications.

Familiarity with Canva for simple graphics and social media posts.

Ability to write short, engaging captions in English and Hindi/Hinglish.

Creativity, attention to detail and an interest in social media trends.

Good communication skills and the ability to coordinate with different teams.

Willingness to learn, accept feedback and manage assigned tasks.

Professional experience is not mandatory. Candidates who have created Reels for personal accounts, college projects or freelance work are encouraged to apply.

Who Can Apply?

Students, recent graduates and freshers interested in social media marketing.

Candidates pursuing or holding a degree/diploma in Marketing, Mass Communication, Multimedia, Digital Marketing or related fields.

Self-taught content creators with strong creative skills.

Candidates comfortable working full-time from the Greater Faridabad location.

Real-world social media management for a manufacturing business.

Product photography and video content creation.

Instagram Reels and short-form video storytelling.

Social media content planning and publishing.

Basic social media analytics and performance reporting.

How creative content supports product marketing and business enquiries.

Practical exposure to social media marketing and brand building.

Opportunity to create content for real products and campaigns.

Collaboration with design, manufacturing and marketing teams.

Guidance and feedback from experienced professionals.

Portfolio-building opportunities with published content.

Potential full-time employment based on performance and business requirements.