Social Media Marketing Executive(Junior)

FittyMe Healthcare Private Limited; Coimbatore District; On-site; INR 300,000 - 500,000; Full time

Job summary

FittyMe Healthcare Private Limited is seeking a curious Social Media Marketing Executive to grow our online presence. You will curate content, manage brand-related posts, and engage with audiences across platforms.

Responsibilities include planning social calendars, creating posts and reels, coordinating with design and marketing teams, monitoring performance, and staying updated with trends to boost reach and awareness for our healthcare brand.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 0–2 years of experience in social media management or digital marketing.
• Strong written and verbal communication skills.
• Basic knowledge of social media analytics and performance metrics.
• Familiarity with Canva and social media scheduling tools.
• Interest in healthcare, fitness, nutrition, and wellness.

Responsibilities

• Manage and maintain the company's social media accounts, including Instagram, Facebook, LinkedIn, and other relevant platforms.
• Plan, create, and publish engaging posts, reels, stories, and other social media content.
• Develop and execute social media calendars and content strategies.
• Research trending topics, hashtags, and relevant content ideas.
• Coordinate with the design, marketing, and content teams to create engaging creatives and campaigns.
• Monitor comments, messages, and audience interactions, ensuring timely responses.
• Track social media performance using insights and analytics.
• Suggest new ideas to improve reach, engagement, followers, and brand awareness.
• Support influencer collaborations, promotional campaigns, and online brand-building activities.
• Stay updated with the latest social media trends, platform updates, and best practices.

Skills

Communication skills

Analytics knowledge

Creativity

Content ideation

Canva

Social media scheduling

Healthcare interest

Education

Bachelor's degree in Marketing/Communications

Tools

Canva

Scheduling tools

Job description

Job Title : Social Media Marketing Executive

Company: FittyMe Healthcare Private Limited

Job Type: Full-Time (In Office)

Languages preferred: English,Hindi

Ready to Relocate

About Company

FittyMe is an online health and wellness company committed to empowering individuals of all ages to adopt and maintain a healthy lifestyle. As a growing startup, we are looking for a dedicated Social Media Executive to manage our social media platforms and support our growth and brand awareness.

Job Summary

We are looking for a creative and enthusiastic Social Media Executive to manage our social media platforms, create engaging content, and strengthen our online presence. The ideal candidate should have a good understanding of social media trends, content planning, audience engagement, and digital marketing.

Key Responsibilities

• Manage and maintain the company's social media accounts, including Instagram, Facebook, LinkedIn, and other relevant platforms.
• Plan, create, and publish engaging posts, reels, stories, and other social media content.
• Develop and execute social media calendars and content strategies.
• Research trending topics, hashtags, and relevant content ideas.
• Coordinate with the design, marketing, and content teams to create engaging creatives and campaigns.
• Monitor comments, messages, and audience interactions, ensuring timely responses.
• Track social media performance using insights and analytics.
• Suggest new ideas to improve reach, engagement, followers, and brand awareness.
• Support influencer collaborations, promotional campaigns, and online brand-building activities.
• Stay updated with the latest social media trends, platform updates, and best practices.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred.
• 0–2 years of experience in social media management or digital marketing.
• Good written and verbal communication skills.
• Basic knowledge of social media analytics and performance metrics.
• Creativity, attention to detail, and the ability to generate engaging content ideas.
• Familiarity with tools such as Canva and social media scheduling platforms is an advantage.
• Interest in healthcare, fitness, nutrition, and wellness is a plus.

Preferred Skills

• Content planning and social media management.
• Trend analysis and audience engagement.
• Creative thinking and problem-solving.
• Time management and teamwork.
• Basic video editing and reel creation skills.

What We’re Looking For

A proactive and creative individual who can help build the brand's digital presence, connect with the target audience, and communicate FittyMe's health and wellness initiatives effectively through social media.