Social Media Manager

The Tiny Monkey; Pune District; On-site; INR 600,000 - 900,000; Full time

Job summary

The Tiny Monkey in Pune, Maharashtra is seeking a Social Media Manager who thinks strategically about brands, designs content ideas, and manages campaigns across multiple client accounts. You will craft calendars, write compelling captions, and coordinate with designers to execute vibrant content on time.

You will monitor performance, share insights with clients, and stay ahead of trends to maximize reach and engagement across Instagram, Facebook, LinkedIn, and other platforms.

Qualifications

• Need to think strategically about social media and branding.
• Proven ability to develop content ideas across formats.
• Experience managing client expectations and campaigns.
• Familiar with social media analytics basics.

Responsibilities

• Develop and execute social media strategies for multiple client accounts.
• Manage Instagram, Facebook, LinkedIn and other platforms.
• Create monthly content calendars aligned to client objectives, campaigns and trends.
• Generate content ideas for static posts, carousels, reels, stories and other formats.
• Craft captions, hooks, CTAs and social copy.
• Coordinate with design and video teams to deliver content on schedule.
• Oversee daily posting and maintain brand consistency.
• Stay updated on trends, formats, algorithms and content opportunities.
• Monitor performance and prepare regular, insights-driven reports.
• Understand basic analytics to identify top and underperforming content.
• Communicate with clients to understand requirements and present strategies.
• Manage multiple clients and deadlines.
• Collaborate with the creative team to improve content quality.
• Propose campaigns and new content ideas proactively.

Skills

Strategic thinking

Brand understanding

Content ideation

Client management

Campaign execution

Analytics basics

Tools

Meta Business Suite

Canva

CapCut

Google Sheets

Job description

We're looking for a Social Media Manager who understands that social media is more than just posting content. You should be able to think strategically, understand brands, create content ideas, manage clients, and ensure that campaigns are executed well.

Key Responsibilities

• Develop and execute social media strategies for multiple client accounts.
• Manage Instagram, Facebook, LinkedIn and other relevant platforms.
• Create monthly content calendars based on client objectives, campaigns, trends and occasions.
• Develop strong content ideas for static posts, carousels, reels, stories and other formats.
• Write or guide the creation of captions, hooks, CTAs and social media copy.
• Coordinate with graphic designers, video editors and other team members to get content executed on time.
• Manage day-to-day social media publishing and ensure consistency in brand communication.
• Stay updated with social media trends, formats, algorithms, trending audio and content opportunities.
• Monitor account performance and prepare regular reports with actionable insights.
• Understand basic social media analytics and identify what content is working and what needs improvement.
• Communicate directly with clients, understand their requirements and present content strategies and ideas.
• Manage multiple clients and deadlines simultaneously.
• Work closely with the creative team to improve the quality and effectiveness of content.
• Proactively suggest campaigns, content series and new ideas instead of simply executing briefs.

Good to Have

• Experience handling social media for multiple industries.
• Basic understanding of Meta Ads.
• Experience with tools such as Meta Business Suite, Canva, CapCut, Google Sheets or similar platforms.
• Experience in influencer marketing or creator collaborations.
• Basic understanding of SEO and digital marketing.
• Experience presenting strategies or reports to clients.

What You'll Get

• Opportunity to work with multiple brands across different industries.
• Exposure to strategy, creative, branding and digital marketing.
• Opportunity to take ownership of client accounts.
• A creative and collaborative work environment.