Social Media Manager

Marketing Buddy; Chandigarh; On-site; INR 500,000 - 900,000; Full time

Job summary

Marketing Buddy is a Chandigarh-based digital agency offering branding, social media, website design, photography, and cinematic video production. The Social Media Manager will lead content creation, scheduling, and performance optimization to grow audience engagement and conversions.

The role requires on-site work in Chandigarh, strong writing and strategic thinking, and collaboration with designers and video producers to deliver measurable results for diverse clients.

Qualifications

• Experience in Social Media Marketing and SMO campaigns.
• Strong writing and communication skills.
• Proficient in content strategy and calendars.
• Familiar with social media analytics tools.
• Agency or digital marketing experience preferred.
• On-site in Chandigarh with ability to manage multiple projects.
• Knowledge of Canva and Adobe Creative Cloud is a plus.

Responsibilities

• Plan, create and publish content across social media platforms.
• Develop and implement social media strategies.
• Manage content calendars and copy.
• Coordinate with designers and video producers.
• Monitor performance and adjust strategies to improve reach, engagement and conversions.
• Collaborate with internal teams and clients to align activities with marketing goals.

Skills

Social Media Marketing

SMO

Campaign management

Communication

Copywriting

Content strategy

Social analytics

Team collaboration

Education

Bachelor’s degree

Equivalent experience

Tools

Canva

Adobe Creative Cloud

Job description

Company Description

Marketing Buddy is a creative digital agency and video production house focused on building brands that inspire, engage, and grow. The team combines strategy, creativity, technology, and storytelling to deliver impactful digital experiences that help businesses stand out in a competitive environment. Services range from branding and visual identity to digital marketing, social media management, website design, photography, and cinematic video production. Every project is driven by innovation, precision, and a commitment to measurable results, creating meaningful connections between brands and people. Marketing Buddy partners with clients at every stage—from launch to brand refresh and digital scaling—to transform vision into powerful, lasting experiences.

Role Description

The Social Media Manager is a full-time, on-site role based in Chandigarh. This role is responsible for planning, creating, and publishing content across social media platforms to strengthen brand presence and audience engagement. Day-to-day tasks include developing and implementing social media strategies, managing content calendars, writing copy, coordinating with designers and video producers, and optimizing posts through SMO best practices. The Social Media Manager will monitor performance metrics, analyze campaign results, and adjust strategies to improve reach, engagement, and conversions. Collaboration with internal teams and clients to align social media activities with broader marketing goals is an essential part of the role.

Qualifications

• Demonstrated skills in Social Media Marketing and Social Media Optimization (SMO), with experience managing campaigns across major platforms.
• Strong Communication and Writing abilities to craft clear, engaging, and brand-aligned content.
• Proficiency in Content Strategy, including planning content calendars and aligning social media initiatives with overall marketing objectives.
• Familiarity with social media analytics tools and the ability to interpret data to improve performance.
• Experience in digital marketing or agency environments is preferred.
• Bachelor’s degree in Marketing, Communications, Media Studies, or a related field, or equivalent practical experience.
• Ability to work on-site in Chandigarh, manage multiple projects, and collaborate effectively with cross-functional teams.
• Knowledge of basic design principles and familiarity with creative tools (e.g., Canva, Adobe Creative Cloud) is an advantage.