Social Media Manager

Digi Maniac; Mohali; On-site; INR 600,000 - 900,000; Full time

Job summary

Digi Maniac in Mohali, India is seeking a Social Media Manager to plan, create and manage content across social platforms, boosting brand visibility and engagement.

This full-time, on-site role coordinates with marketing, design and content teams, develops social calendars, monitors metrics, and optimizes posts using SMO best practices, while responding to audiences and reporting insights.

Qualifications

• Experience in Social Media Marketing and SMO across multiple platforms.
• Excellent writing and communication for brand-consistent messaging.
• Ability to develop and implement content strategy aligned with objectives.
• Familiarity with social media analytics and campaign metrics.
• Bachelor’s degree in Marketing, Communications, Business or related field, or equivalent experience.

Responsibilities

• Plan, create and manage content across social platforms to enhance visibility and engagement.
• Develop and execute social media calendars for campaigns and daily posts.
• Coordinate with marketing, design and content teams for assets and consistency.
• Monitor performance metrics and optimize posts using SMO best practices.
• Respond to audience interactions and stay updated on platform trends and algorithms.
• Prepare regular reports with insights and recommendations for improvements.

Skills

Social Media Marketing

SMO

Communication & Writing

Content Strategy

Analytics

Organizational skills

Deadline management

Cross-functional collaboration

Adaptability to trends

Education

Bachelor’s degree in Marketing, Communications, Business

Tools

Social media analytics tools

Job description

Company Description

Digi Maniac is a global leader in next-generation digital marketing services, solutions, and consulting, serving clients across diverse industries. The company focuses on helping organizations grow their digital presence and engage effectively with their target audiences. Team members at Digi Maniac work with modern marketing technologies, data-driven strategies, and creative campaigns. The organization values innovation, collaboration, and continuous learning, offering opportunities to contribute to impactful digital initiatives.

Role Description

The Social Media Manager is a full-time, on-site role based in the Mohali district. This role is responsible for planning, creating, and managing content across social media platforms to increase brand visibility, engagement, and conversions. Day-to-day tasks include developing and executing social media calendars, coordinating with internal teams for campaign assets, monitoring performance metrics, and optimizing posts using SMO best practices. The Social Media Manager will also respond to audience interactions, stay updated on platform trends and algorithms, and prepare regular reports with insights and recommendations. Collaboration with marketing, design, and content teams is essential to ensure consistent brand messaging and effective campaign delivery.

Qualifications

• Strong skills in Social Media Marketing and Social Media Optimization (SMO), with experience managing multiple platforms.
• Excellent Communication and Writing skills for clear, engaging, and brand-consistent messaging.
• Ability to develop and implement effective Content Strategy aligned with business and campaign objectives.
• Proficiency with social media analytics tools and basic understanding of digital marketing metrics.
• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Experience with paid social campaigns, audience targeting, and A/B testing is beneficial.
• Strong organizational skills, attention to detail, and ability to manage deadlines in a fast-paced environment.
• Demonstrated ability to work collaboratively with cross-functional teams and adapt to evolving digital trends.