Social Media Manager

Assembly Global; Bengaluru; On-site; INR 1,800,000 - 3,000,000; Full time

Job summary

Assembly is seeking an experienced Manager, Paid Social to lead and optimize campaigns for Indian markets from our Bengaluru office. You will plan, build, and optimize campaigns across Facebook, Instagram, LinkedIn, TikTok, Twitter and other platforms, ensuring alignment with client objectives.

The role may involve team leadership as you grow with performance and capability. Strong data analysis and Excel skills are essential to drive insights and strategy.

Qualifications

• 8+ years of experience in managing Paid Social campaigns.
• Experience in setting up and optimizing campaigns on social media platforms like Facebook, LinkedIn, Instagram, Pinterest, TikTok, Snap, and Twitter.

Responsibilities

• Demonstrate in-depth practical knowledge of Paid Social best practices, optimization framework, account structure, bidding strategies, targeting types, and implement for client campaigns.
• Build paid social campaigns and strategies aligned to client objectives and insights.
• Manage campaigns based on strategic direction from the Dubai team.
• Ensure campaign setup and delivery aligns with tactical plans and provide recommendations for future planning.
• Optimize media campaigns toward target KPIs across platforms including Facebook, Instagram, LinkedIn, Twitter, Pinterest, and Snap.

Skills

Paid Social management

Advanced Excel

Data analysis

Team leadership

Tools

Facebook Ads Manager

LinkedIn Ads

Instagram Ads

TikTok Ads

Twitter Ads

Job description

“Urgent requirement: Looking for candidates who can join immediately or within 15 days.”

Overview

The Manager, Paid Social would be responsible for managing advertising campaigns for clients in India markets, on various Paid Social platforms like, Facebook, Instagram, Snapchat, LinkedIn, Ticktok,Twitter and Pinterest to name a few. The individual will be responsible for planning, building, optimizing campaigns, and analyze performance based on client objectives. He/she may eventually also manage a team based on his/her capabilities and performance.

Job Description

We are looking to bring in an experienced resource to support our paid social media. The primary responsibility of this role will be to strengthen the capabilities of our Bangalore office as it relates to managing Paid Social Advertising campaigns.

Primary Duties

• Demonstrate an in-depth practical knowledge of Paid Social best practice, Optimisation Framework, Account Structure, Bidding Strategy, Targeting types, and their application to campaigns to generate a high standard of delivery
• Build paid social campaigns & strategies that are structured into clear frameworks focused on clients business objectives & are built upon solid insight
• Manage paid social campaigns based on the agreed-upon strategic direction provided by the Dubai team members.
• Ensure campaign setup and delivery is aligned with the tactical plan and offer strategic and tactical recommendations to help shape future planning.
• Optimize media campaigns towards the target KPIs within various advertising platforms, including but not limited to:
• Facebook Ads Manager
• Instagram Ads
• LinkedIn Advertising Products
• Twitter
• Pinterest
• Snap

Required Skills

• Desired Experience - 8+ years of experience in managing Paid Social campaigns
• Experience in setting up and optimizing campaigns on social media platforms like Facebook, LinkedIn, Instagram, Pinterest, Ticktok,Snap, and Twitter
• Strong data analysis skills (including advanced Microsoft Excel skills)

EQUAL OPPORTUNITIES

Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.

SOCIAL & ENVIRONMENTAL RESPONSIBILITY

At Assembly, we have a responsibility to bring impact into our every day. This means we must always look for ways in which to be conscious citizens in our roles to support society and environmental sustainability. We encourage employees to; be a conscious citizen by actively participating in our organisation's sustainability efforts, help us promote environmentally friendly practices within the workplace, collaborate with community organisations and stakeholders to support initiatives aligned with our company's values, participate in volunteer activities that benefit the community. Employees are also encouraged to make suggestions and evaluate our business practices to identify areas for improvement in social and environmental performance. Employees at Assembly demonstrate commitment to sustainability and inclusivity in their actions and behaviours.