Social Media Executive (1-2 years)

Talent Affair; Maharashtra; Hybrid; INR 350,000 - 550,000; Full time

Job summary

Talent Affair is seeking a Social Media Executive in the Mumbai Metropolitan Region for a full-time hybrid role. You will create posts, reels, and stories, manage campaign calendars, and monitor performance to optimize outcomes.

Join a team focused on employer branding, success stories, and engagement across platforms. The role requires 1–2 years of related experience and a strong grasp of analytics to drive results.

Qualifications

• Strong skills in Social Media Marketing and Digital Marketing, with the ability to plan and execute campaigns across platforms.
• Proficiency in Social Media Content Creation, including writing captions, creating visual concepts, and adapting content for different formats.
• Foundational Marketing knowledge, with an understanding of branding, audience segmentation, and campaign performance.
• Excellent Communication skills, both written and verbal, with the ability to convey ideas clearly and maintain a consistent brand voice.
• 1-2 years of relevant experience in managing social media for brands, agencies, or start-ups.
• Basic familiarity with social media analytics tools and platform insights to track and report performance.
• Attention to detail, creativity, and the ability to work on multiple projects in a fast-paced environment.
• Preferred: Bachelor's degree in Marketing, Communications, Media, or a related field; experience in recruitment or creative industries is a plus.

Responsibilities

• Develop engaging posts, reels, and stories across platforms.
• Coordinate campaign calendars and monitor performance metrics.
• Optimize content based on insights to align with objectives.
• Support digital marketing initiatives and maintain brand voice.
• Interact with the online community and collaborate with internal stakeholders.
• Highlight job opportunities, success stories, and employer branding content.
• Stay updated on trends and suggest creative ideas for social media.

Skills

Social Media Marketing

Content creation

Campaign planning

Analytics & reporting

Brand voice

Communication skills

Education

Bachelor's degree in Marketing/Communications

Tools

Social media analytics

Job description

Industry: Agency + Hospitality/ Luxury Brands (Experience is mandatory)

Role Description

The Social Media Executive is full-time hybrid role is based in the Mumbai Metropolitan Region, with a mix of in-office collaboration and some work-from-home flexibility. Day-to-day responsibilities include developing engaging posts, reels, and stories, coordinating campaign calendars, monitoring performance metrics, and optimizing content based on insights. The role also involves supporting digital marketing initiatives, maintaining brand voice, interacting with the online community, and collaborating with internal stakeholders to highlight job opportunities, success stories, and employer branding content. The Social Media Executive will stay updated on trends, suggest creative ideas, and ensure all social media activities align with Talent Affair's overall marketing and business objectives.

Qualifications

• Strong skills in Social Media Marketing and Digital Marketing, with the ability to plan and execute campaigns across platforms.
• Proficiency in Social Media Content Creation, including writing captions, creating visual concepts, and adapting content for different formats.
• Foundational Marketing knowledge, with an understanding of branding, audience segmentation, and campaign performance.
• Excellent Communication skills, both written and verbal, with the ability to convey ideas clearly and maintain a consistent brand voice.
• 1-2 years of relevant experience in managing social media for brands, agencies, or start-ups.
• Basic familiarity with social media analytics tools and platform insights to track and report performance.
• Attention to detail, creativity, and the ability to work on multiple projects in a fast-paced environment.
• Preferred: Bachelor's degree in Marketing, Communications, Media, or a related field; experience in recruitment or creative industries is a plus.