Social Media Executive

New Bharat Impex; New Delhi; On-site; INR 480,000 - 720,000; Full time

Job summary

New Bharat Impex in New Delhi, India, is seeking a creative Social Media Manager to handle Instagram, Facebook, LinkedIn and YouTube accounts, publish engaging posts, reels and videos, and develop monthly content calendars. You will collaborate with designers, photographers and editors to deliver compelling campaigns across fashion, FMCG or food promotions.

The role requires a degree in Marketing or Mass Communication, hands-on experience in digital marketing, and proficiency with Canva and Meta

Qualifications

• Graduate in Marketing, Mass Communication or a relevant field.
• Experience in social media management and digital marketing.
• Knowledge of Canva, video editing and Meta Business Suite.
• Good communication, creativity and content-writing skills.
• Knowledge of Instagram and Facebook advertising.
• Experience in Fashion industry, FMCG or Food Industry will be preferred.

Responsibilities

• Manage Instagram, Facebook, LinkedIn and YouTube accounts.
• Create and publish attractive posts, reels, stories and videos.
• Prepare and execute monthly social media content calendars.
• Develop creative content for product promotions, recipes, festivals and brand campaigns.
• Handle customer comments, messages and online queries.
• Coordinate with designers, photographers and video editors.
• Manage basic social media advertising campaigns.
• Monitor competitors, social media trends and audience engagement.
• Track performance and prepare monthly reports.

Skills

Social media management

Content creation

Communication skills

Video editing

Instagram ads

Education

Bachelor's degree in Marketing

Mass Communication degree

Tools

Canva

Meta Business Suite

Job description

Key Responsibilities

• Manage Instagram, Facebook, LinkedIn and YouTube accounts.
• Create and publish attractive posts, reels, stories and videos.
• Prepare and execute monthly social media content calendars.
• Develop creative content for product promotions, recipes, festivals and brand campaigns.
• Handle customer comments, messages and online queries.
• Coordinate with designers, photographers and video editors.
• Manage basic social media advertising campaigns.
• Monitor competitors, social media trends and audience engagement.
• Track performance and prepare monthly reports.

Required Skills

• Graduate in Marketing, Mass Communication or a relevant field.
• Experience in social media management and digital marketing.
• Knowledge of Canva, video editing and Meta Business Suite.
• Good communication, creativity and content-writing skills.
• Knowledge of Instagram and Facebook advertising.
• Experience in Fashion industry, FMCG or Food Industry will be preferred.