Social media executive

Eaglehires HR Solutions Pvt Ltd; Mumbai; On-site; INR 432,000 - 528,000; Full time

Job summary

A leading HR solutions firm is seeking a Social Media Associate to develop and implement strategies for a luxury club in Mumbai. The role involves creating engaging content, managing the content calendar, and analysing metrics to enhance brand awareness. Ideal candidates will have 3+ years of experience in social media management, strong content creation skills, and a passion for the hospitality and sports industry.

Qualifications

• 3+ years of experience in social media management or marketing.
• Strong understanding of social media platforms and trends.
• Ability to create engaging content that aligns with brand identity.

Responsibilities

• Develop and maintain the club's social media strategy.
• Create compelling content for various platforms.
• Manage the content calendar and coordinate with teams.
• Monitor and engage with followers on social channels.
• Analyse social media metrics and optimise strategies.

Skills

Social media strategy

Content creation

Community management

Analytics and reporting

Collaboration

Job description

Job Overview

We are hiring for one of our clients in the hospitality industry based near Hajiali Dargah, Tulsiwadi, Mumbai.

Experience: 3+ years

Salary: Up to 4.8 LPA

Responsibilities

• Develop, implement and maintain the club’s social media strategy across platforms (Instagram, Facebook, LinkedIn, X/Twitter, YouTube / reels) to build brand awareness, engage existing members & attract prospective members.
• Create compelling content (visuals + copy) that aligns with the club’s identity—heritage architecture, sports facilities (golf course, tennis/badminton/squash courts, swimming pool), events, dining, wellness, member stories.
• Manage content calendar: schedule posts, coordinate with internal teams (sports, events, F&B, membership) for upcoming tournaments, social events, member features, coaching clinics.
• Monitor and respond to comments, messages, member / prospect enquiries via social channels; nurture community and maintain brand voice / tone.
• Analyse social media metrics (engagement, reach, follower growth, conversions) and report monthly; use insights to optimise content and campaigns.
• Collaborate with photographer / videographer (in‑house or outsourced) to capture high‑quality visuals/short videos of club life, events, facilities.
• Work on special campaigns: new offerings (gym, spa, game events, guest‑events), membership drives (if any), tie‑ups, referral programmes.
• Stay up‑to‑date with social media trends (platform features, formats, influencer/UGC opportunities) especially relevant to luxury clubs, lifestyle & sports.
• Ensure brand consistency: adhere to club guidelines for messaging, imagery, tone; maintain content archive and asset library.
• Occasionally support other marketing deliverables: email newsletters, website updates, offline promotional materials.
• Any other responsibilities assigned by the CEO & Secretary.

Seniority Level

Associate

Employment Type

Full‑time

Job Function

Marketing and Art/Creative

Industries

Marketing Services, Hospitality, and Sports Teams and Clubs