Social Media Designer

Aminu Skincare; Mumbai; On-site; INR 350,000 - 550,000; Full time

Job summary

Aminu Skincare is seeking a Graphic Designer who understands social media and Instagram, capable of creating beautiful content while maintaining premium, minimal visual language. You'll work across social campaigns, product education, launches, and brand communication to bring AMINU's premium aesthetics to life.

You should have 1–3 years of experience, a strong portfolio, and a solid grasp of Instagram content.

Qualifications

• 1–3 years of experience in graphic design/social media design.
• Strong portfolio with social media and digital work.
• Good understanding of Instagram and social media content.
• Strong visual sense and understanding of premium/luxury aesthetics.
• Good eye for typography, composition, layout, and detail.
• Someone who can take a brief and bring their own ideas to it.
• Curious about design, beauty, culture, and digital trends.

Responsibilities

• Create social media content including carousels, static posts, stories, reels, and campaign assets while maintaining consistency with AMINU's visual identity.
• Translate product science and brand stories into simple, engaging visuals.
• Understand what makes content work on social media, hooks, formats, visual storytelling, trends, and audience behaviour.
• Keep up with evolving Instagram and social media formats and identify relevant trends.
• Think about content formats, hooks, trends, and what makes people stop scrolling.
• Develop moodboards and visual directions for campaigns and shoots.
• Work closely with the marketing and social media teams to develop content ideas.
• Maintain AMINU's premium visual identity across all communication.

Skills

Social media design

Typography

Layout/Composition

Brief interpretation

Curiosity about design/trends

Tools

After Effects

Premiere Pro

Figma

Illustrator

Canva

Photoshop

Job description

We're looking for a Graphic Designer who understands social media, someone who can create beautiful content while also thinking about what works on Instagram.

You’ll work across social media, campaigns, product education, launches, and brand communication, bringing AMINU’s premium, modern, and minimal visual language to life.

What You’ll Do

• Create social media content including carousels, static posts, stories, reels, and campaign assets while maintaining consistency with AMINU's visual identity.


• Translate product science and brand stories into simple, engaging visuals.


• Understand what makes content work on social media, hooks, formats, visual storytelling, trends, and audience behaviour.


• Keep up with evolving Instagram and social media formats and identify relevant trends.


• Think about content formats, hooks, trends, and what makes people stop scrolling.


• Develop moodboards and visual directions for campaigns and shoots.


• Work closely with the marketing and social media teams to develop content ideas.


• Maintain AMINU's premium visual identity across all communication.

What We're Looking For

• 1–3 years of experience in graphic design/social media design.


• Strong portfolio with social media and digital work.


• Good understanding of Instagram and social media content.


• Strong visual sense and understanding of premium/luxury aesthetics.


• Good eye for typography, composition, layout, and detail.


• Someone who can take a brief and bring their own ideas to it.


• Curious about design, beauty, culture, and digital trends.

Tools

Strong working knowledge of:

After Effects, Premiere Pro or Figma are a plus.

The Right Person For This Role

• You don't just make things look good, you think about why they should exist, who they're for, and how they'll perform on social media.


• You know when to follow a trend and when a premium brand should stay away from it.


• You can make something feel premium without making it boring.


• You have opinions about typography, layouts, colours, references, and visual direction — and can explain why.

Portfolio is mandatory.

Details

Monday–Saturday | 10 AM–7 PM

Compensation: Based on experience and skill

Required Skills

Illustrator Canva Adobe After Effects Photoshop Openness to Learn Accountability & Execution