Social Media Creator

Bharatrohan; Gurugram District; On-site; INR 350,000 - 650,000; Full time

Job summary

BharatRohan in Gurugram is seeking a creative Social Media Creator to manage and grow our presence on Instagram, Facebook, and LinkedIn. You will produce engaging content, optimize for organic reach, and track performance.

Join a fast‑growing AgriTech company delivering drone-based solutions to farmers. Experience with short‑form videos, reels, captions, and basic editing is a plus; familiarity with trends and analytics is essential.

Qualifications

• Proven experience managing Instagram, Facebook, and LinkedIn accounts.
• Strong understanding of social media trends, algorithms, and organic growth strategies.
• Basic knowledge of SEO and content optimization for digital platforms.
• Ability to analyse insights and translate data into actionable improvements.
• Good communication and coordination skills.
• Comfortable shooting and editing basic mobile content (editing skills are a plus).

Responsibilities

• Ideate and create engaging content for Instagram, LinkedIn, Facebook, and YouTube.
• Research trends, identify content opportunities, and develop creative concepts.
• Create engaging reels and static posts tailored for different social media platforms
• Plan and execute short-form videos, educational content, behind-the-scenes content, interviews, and trend-based content.
• Write scripts, hooks, captions, and carousel copy tailored to different platforms.
• Support brand and product communication through relevant social content formats
• Manage day-to-day social media activities including posting, scheduling, and engagement
• Plan, maintain, and execute content calendars and posting schedules
• Ensure consistency in brand tone, messaging, and visual quality across platforms Organic Growth & Optimisation
• Collaborate with the marketing team to develop and execute content campaigns.
• Collaborate with the marketing team to develop and execute content campaigns.
• Stay updated with the latest social media trends, platform updates, and best practices.
• Be comfortable presenting or appearing on camera whenever required.
• Assist in creating static posts and carousel content to support social media communication.
• Edit or coordinate basic editing of videos and creatives to ensure content is platform-ready.

Skills

Instagram management

Facebook management

LinkedIn management

Content strategy

Performance analytics

SEO basics

Video editing (basic)

Communication

Job description

Social Media Creator
Department: Marketing

Location: Gurugram

About Us:

BharatRohan is an Indian agricultural technology (Agri Tech) company that specializes in providing drone-based solutions for farmers. Our primary goal is to empower farmers with advanced technology to improve their yields, profitability, and sustainability. We offer various products and services, including:

1. CropAssure: A decision support system that utilizes hyperspectral imaging technology to provide farmers with early pest and disease detection, nutrient deficiency analysis, and yield prediction.

2. SeedAssure: A platform that helps seed companies research and develop the right seeds for their specific market needs and conditions.

3. SourceAssure: A platform that enables buyers to purchase residue-free, traceable, and sustainably grown agri-commodities.
BharatRohan is committed to promoting sustainable agriculture and we have aligned its operations with nine United Nations Sustainable Development Goals (SDGs). We have recently received a significant investment of $2.3 million to further expand our drone-based agricultural solutions.

About the Role

We are looking for a creative and data-driven Social Media Executive to manage and grow our presence across Instagram, Facebook, and LinkedIn. The role involves hands-on content creation, daily platform management, performance tracking, and continuous optimisation for organic reach and discoverability.

Key Responsibilities

• Ideate and create engaging content for Instagram, LinkedIn, Facebook, and YouTube.
• Research trends, identify content opportunities, and develop creative concepts.
• Create engaging reels and static posts tailored for different social media platforms
• Plan and execute short-form videos, educational content, behind-the-scenes content, interviews, and trend-based content.
• Write scripts, hooks, captions, and carousel copy tailored to different platforms.
• Support brand and product communication through relevant social content formats
• Manage day-to-day social media activities including posting, scheduling, and engagement
• Plan, maintain, and execute content calendars and posting schedules
• Ensure consistency in brand tone, messaging, and visual quality across platforms Organic Growth & Optimisation
• Collaborate with the marketing team to develop and execute content campaigns.
• Collaborate with the marketing team to develop and execute content campaigns.
• Stay updated with the latest social media trends, platform updates, and best practices.
• Be comfortable presenting or appearing on camera whenever required.
• Assist in creating static posts and carousel content to support social media communication.
• Edit or coordinate basic editing of videos and creatives to ensure content is platform-ready.

Required Skills & Qualifications

• Proven experience managing Instagram, Facebook, and LinkedIn accounts
• Strong understanding of social media trends, algorithms, and organic growth strategies
• Basic knowledge of SEO and content optimisation for digital platforms
• Ability to analyse insights and translate data into actionable improvements
• Good communication and coordination skills
• Comfortable shooting and editing basic mobile content (editing skills are a plus).

Preferred Qualifications

• Experience working with FMCG, agritech, or consumer-facing brands
• Familiarity with social media analytics tools and content scheduling platforms

BharatRohan is an equal opportunity employer committed to creating a diverse and inclusive workplace. We value diversity of thought, background, and experience, and believe it strengthens our team and drives our success.