Social Media Coordinator

Selfcraft Media; Rajkot; On-site; INR 300,000 - 540,000; Full time

Job summary

A digital marketing agency in Gujarat is looking for a Social Media Coordinator to manage and execute brand activities across platforms. This role includes content creation, performance tracking, and collaboration with teams to enhance brand communication. Ideal candidates will have a bachelor's degree in marketing or media, along with 1-2 years of social media management experience. Proficiency in tools like Meta Business Suite and a creative mindset are essential, along with strong skills in caption writing.

Qualifications

• 1–2 years of experience in social media management or content creation.
• Experience in the E-commerce, Agriculture, or FMCG industry is an advantage.
• Proficiency in tools such as Meta Business Suite, Canva, and VN Editor.
• Basic video editing skills for reels/short-form videos.

Responsibilities

• Plan, create, and manage daily content across social media platforms.
• Develop engaging posts and video content.
• Monitor comments and respond promptly.
• Track performance metrics and prepare reports.
• Stay updated with social media trends.
• Create relevant content for farmers and customers.
• Understand farmers and customers to create relevant, relatable content.

Skills

Strong understanding of major social media platforms

Working knowledge of content marketing

Proficiency in Meta Business Suite

Basic video editing skills

Excellent caption writing skills in Hindi and English

Knowledge of agriculture or agri-products

Caption writing

Agri knowledge

Education

Bachelor’s degree in Marketing, Media, or a related field

Tools

Canva

VN Editor

VN Editor

Job description

Company Description

Selfcraft Media is a full-service systematic digital marketing agency. We focus on crafting cutting-edge marketing strategies for our valuable clients and leverage our highly influential digital marketing skills to create personalized campaigns that achieve significant results.

Role Summary

The Social Media Coordinator will manage and execute brand social media activities to strengthen brand presence, improve engagement, and support lead generation. The role involves content creation, platform management, performance tracking, and coordination with internal teams to ensure consistent and professional brand communication across all digital channels.

Key Responsibilities

• Plan, create, and manage daily content across Instagram, Facebook, LinkedIn, and YouTube.
• Develop engaging posts, reels, stories, captions, and basic video content aligned with brand guidelines.
• Schedule posts and ensure consistency and readiness for publication.
• Monitor comments and direct messages; respond promptly and professionally.
• Track performance metrics (reach, engagement, follower growth) and prepare periodic reports.
• Stay updated with social media trends, formats, and audio to optimize content performance.
• Understand the needs of farmers and customers to create relevant, relatable, and educational content.

Required Knowledge & Skills

• Strong understanding of major social media platforms and basic algorithms.
• Working knowledge of content marketing and brand communication.
• Proficiency in tools such as Meta Business Suite, Canva, and VN Editor.
• Basic video editing skills for reels and short‑form videos.
• Excellent caption writing skills in Hindi and English.
• Knowledge of agriculture or agri‑products is preferred.
• Creative mindset, consistency, trend awareness, and attention to detail.

Qualifications & Experience

• Bachelor’s degree in Marketing, Media, or a related field (preferred).
• 1–2 years of experience in social media management or content creation.
• Experience in the E‑commerce, Agriculture, or FMCG industry is an advantage.

How to Apply

Interested candidates are invited to send their resume, a cover letter, and writing samples to [e-mail] with the subject line "Social Media Coordinator – [Your Name]". Phone: [phone].

Seniority Level

Entry level

Employment Type

Full‑time

Job Function

Marketing and Sales

Industries

Advertising Services