Social and Influencer Marketing Executive

Lea Clothing Co.; Dadri; On-site; INR 400,000 - 650,000; Full time

Benefits offered by this job

Hands-on learning across two brands

Path to Social Media Manager in 12–18 

International market exposure

Job summary

Lea Clothing Co. is a handcraft-forward fashion label known for vibrant embroidery. Our second label, Saanjh by Lea, brings hand-embroidered, small-batch occasion wear to the South Asian diaspora through pop-ups across the US and beyond.

You will run the day-to-day of our social media and creator programmes for both brands. Our Head of Brand & Creative sets the direction; you make it happen every day, on time and on brand.

Qualifications

• 0–3 years in social media, influencer marketing or content at a brand or agency.
• Fluency with Instagram (reels, stories, trends) and a premium visual eye.
• Video editing in CapCut, InShot or similar; Canva design basics.
• Comfort reaching out to creators and following up until tasks are complete.
• Organised with Google Sheets and able to meet deadlines.

Responsibilities

• Manage day-to-day social media for Lea and Saanjh, posting on calendar.
• Film/edit reels; capture behind-the-scenes with karigars; adapt creatives in brand book.
• Outreach, gifting and collaborations with creators; manage briefs, contracts and payments.
• Maintain creator tracker with codes, links, posts, reach and sales.
• Plan content coverage for pop-ups/events and support partner coordination.
• Share weekly snapshots on posts, reach, engagement and growth.

Skills

Instagram mastery

Video editing

Creator outreach

Content calendar

Organizational skills

Tools

CapCut

InShot

Canva

Google Sheets

Meta Business Suite

Job description

Location: NOIDA, on-site · Type: Full-time · Reports to: Head of Brand & Creative

About us

Location: NOIDA, on-site · Type: Full-time · Reports to: Head of Brand & Creative

About us

Lea Clothing Co. is a handcraft-forward fashion label known for vibrant embroidery. Our second label, Saanjh by Lea, brings hand-embroidered, small-batch occasion wear to the South Asian diaspora through pop-ups across the US and beyond.

The role

You will run the day-to-day of our social media and creator programmes for both brands. Our Head of Brand & Creative sets the direction; you make it happen every day, on time and on brand. It's a role for someone who lives on Instagram, loves fashion and craft, and gets things done.

What you'll do

Social media

• Publish to the content calendar for Lea, Saanjh and the founder's account: posts, reels and stories.
• Film and edit reels on set, in the studio and at events; capture behind-the-scenes work with our karigars.
• Reply to comments and DMs, and pass on customer questions and feedback.
• Resize and adapt creatives in Canva for social, ads and the website, using the brand book.

Influencers and creators

• Find and vet creators that fit each brand, in India and in Saanjh's international cities.
• Run outreach, gifting and paid collaborations: briefs, contracts, product dispatch, follow-ups and payments.
• Collect creator and customer content, with permission to reuse it in ads.
• Keep the creator tracker up to date with codes, links, posts, reach and sales.

Events and partnerships support

• Plan content coverage for pop-ups and events, and support partner coordination.
• Help with shoot logistics: call sheets, props and product pulls.

Reporting

• Share a weekly snapshot of posts, reach, engagement, follower growth and creator results.

What success looks like

• By 30 days - Calendar running on schedule for both brands; creator tracker built
• By 90 days - A steady monthly pipeline of creator collaborations; reels published to a weekly rhythm; first weekly reports in use
• By 6 months - A reusable library of creator and customer content feeding the ads; engagement up across both brands

What you'll bring

Must-haves

• 0–3 years in social media, influencer marketing or content, at a brand or agency (strong internships count).
• Fluency with Instagram (reels, stories, trends) and a good eye for what looks premium.
• Video editing in CapCut, InShot or similar, and design basics in Canva.
• Comfort reaching out to creators and following up until things are done.
• Organised with Google Sheets and deadlines; clear written English.

Nice-to-haves

• A fashion, design or mass communication background.
• Hindi, or other Indian languages.
• Experience with Shopify, Meta Business Suite or creator platforms.
• A personal Instagram or portfolio that shows your taste.
  

What we offer

• Hands-on learning across two brands and international markets, under a senior creative lead.
• A path to Social Media Manager in 12–18 months.