SEO Specialist (Immediate Hiring)

Infopark; Ernakulam; On-site; INR 350,000 - 650,000; Full time

Job summary

Infopark in India is seeking an experienced SEO Specialist to join our digital marketing team. The role focuses on improving search rankings, increasing organic traffic, and coordinating website improvements across on-page, off-page, and technical SEO.

The ideal candidate has at least 2 years of hands-on SEO experience, strong keyword research skills, and proficiency with Google Analytics and Search Console.

Qualifications

• 2+ years of hands-on SEO experience.
• Strong knowledge of On-page, Off-page and Technical SEO.
• Good understanding of keyword research and competitor analysis.
• Experience monitoring keyword rankings and organic traffic.
• Knowledge of SEO audits and optimization techniques.
• Familiarity with Google Search Console and Google Analytics.
• Understanding of ethical link-building practices.
• Ability to coordinate website improvements with cross-functional teams.
• Ability to work independently and with cross-functional teams.

Responsibilities

• Conduct keyword research and identify relevant keywords and search opportunities.
• Plan and implement On-page, Off-page, and Technical SEO strategies.
• Monitor keyword rankings and organic traffic regularly.
• Conduct competitor analysis and website SEO audits to identify areas for improvement.
• Optimize website content, meta tags, headings, internal links, and other On-page elements.
• Plan and execute ethical link-building and Off-page SEO activities.
• Identify Technical SEO issues and coordinate with the development team for website improvements.
• Monitor website performance using Google Search Console, Google Analytics, and other SEO tools.
• Track SEO performance and prepare regular reports on rankings and organic traffic.
• Coordinate with content and development teams to implement SEO recommendations.
• Stay updated with search engine algorithm changes, SEO trends, and best practices.

Skills

SEO strategy

On-page SEO

Off-page SEO

Technical SEO

Keyword research

Analytics

Cross-functional collaboration

Education

B.Tech / MBA in Marketing or IT

Tools

Google Analytics

Google Search Console

Ahrefs/SEMrush

Job description

SEO Specialist (Immediate Hiring)

We are looking for a proactive and experienced SEO Specialist with a minimum of 2 years of hands-on experience in Search Engine Optimization. The ideal candidate should have strong knowledge of On-page, Off-page, and Technical SEO, along with the ability to improve search rankings, increase organic traffic, and coordinate website improvements.

Key Responsibilities

• Conduct keyword research and identify relevant keywords and search opportunities.
• Plan and implement On-page, Off-page, and Technical SEO strategies.
• Monitor keyword rankings and organic traffic regularly.
• Conduct competitor analysis and website SEO audits to identify areas for improvement.
• Optimize website content, meta tags, headings, internal links, and other On-page elements.
• Plan and execute ethical link-building and Off-page SEO activities.
• Identify Technical SEO issues and coordinate with the development team for website improvements.
• Monitor website performance using Google Search Console, Google Analytics, and other SEO tools.
• Track SEO performance and prepare regular reports on rankings and organic traffic.
• Coordinate with content and development teams to implement SEO recommendations.
• Stay updated with search engine algorithm changes, SEO trends, and best practices.

Requirements

• Minimum 2 years of hands-on experience in SEO.
• Strong knowledge of On-page, Off-page, and Technical SEO.
• Good understanding of keyword research and competitor analysis.
• Experience in monitoring keyword rankings and organic traffic.
• Knowledge of website SEO audits and optimization techniques.
• Familiarity with Google Search Console and Google Analytics.
• Understanding of ethical link-building practices.
• Ability to identify SEO issues and coordinate website improvements.
• Ability to work independently and with cross-functional teams.

Preferred Qualifications

• B.Tech, Master’s Degree, MBA, or any relevant qualification in Marketing, Digital Marketing, Business Administration, Computer Science, Information Technology, or a related field.
• SEO certifications or Google certifications will be an added advantage.
• Experience: Minimum 2 Years