SEO Specialist

Softcrayons IT Education; Delhi; On-site; INR 223,000 - 279,000; Full time

Job summary

Ayurveda House Private Limited is seeking an SEO Specialist in Delhi to develop and implement comprehensive SEO strategies. You will conduct keyword research, optimize on-page elements, and build high-quality backlinks to improve rankings and organic traffic.

The role requires 1-2 years of experience and a Master’s degree, with responsibilities spanning technical SEO audits, analytics monitoring, and cross-functional collaboration for content optimization.

Qualifications

• Proven experience as an SEO or similar role, with a track record of successful SEO campaigns.
• In-depth knowledge of SEO best practices, search engine algorithms, and ranking factors.
• A bachelor's degree in marketing, business, computer science, or a related field is preferred.
• Experience in backlinking, SEO and off-page creation.

Responsibilities

• Develop, implement, and manage comprehensive SEO strategies to improve organic search rankings and drive traffic to the website.
• Conduct thorough keyword research and analysis to identify opportunities for growth.
• Optimize on-page elements including meta tags, titles, descriptions, and content.
• Develop and execute link-building strategies to increase domain authority and page rankings.
• Monitor and analyze website performance using SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
• Stay up-to-date with the latest SEO trends, algorithm changes, and best practices.
• Collaborate with content creators to ensure SEO best practices are implemented across all content.
• Conduct technical SEO audits and work with the development team to implement necessary changes.
• Track, report, and analyze website analytics and SEO performance.
• Provide regular reports and insights on SEO performance and recommend actionable strategies for improvement.

Skills

Google Analytics

SEO

Digital Marketing

SAS

SQL

Power BI

Education

Master

Tools

Google Analytics

Power BI

SAS

SQL

Job description

Title: SEO Specialist

Company: Ayurveda House Private Limited

Location: Delhi

Job Type: FULLTIME

Salary: 20000 - 25000

Experience: 1 - 2 Years

Degree: Master

Category: Digital Marketing

Key Responsibilities

• Develop, implement, and manage comprehensive SEO strategies to improve organic search rankings and drive traffic to the website.
• Conduct thorough keyword research and analysis to identify opportunities for growth.
• Optimize on-page elements including meta tags, titles, descriptions, and content.
• Develop and execute link-building strategies to increase domain authority and page rankings.
• Monitor and analyze website performance using SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
• Stay up-to-date with the latest SEO trends, algorithm changes, and best practices.
• Collaborate with content creators to ensure SEO best practices are implemented across all content.
• Conduct technical SEO audits and work with the development team to implement necessary changes.
• Track, report, and analyze website analytics and SEO performance.
• Provide regular reports and insights on SEO performance and recommend actionable strategies for improvement.

Skill(s) Required

• Google Analytics
• Search Engine Optimization (SEO)
• Earn certifications in these skills
• Learn Google Analytics
• Learn SEO
• Learn Digital Marketing
• Learn Business Analytics
• Learn SAS Programming
• Learn SQL for Data Analytics
• Learn Power BI

Who Can Apply, Only Those Candidates Can Apply Who

• have minimum 1 years of experience
• are from Delhi only

Other Requirements

• Proven experience as an SEO or similar role, with a track record of successful SEO campaigns.
• In-depth knowledge of SEO best practices, search engine algorithms, and ranking factors.
• A bachelor's degree in marketing, business, computer science, or a related field is preferred.
• Experience in backlinking, SEO and off-page creation.

Professional Skills

• SEO
• Google Analytics
• Digital Marketing
• SAS
• SQL