SEO Manager

Weekday AI (YC W21); Mumbai; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

Weekday AI seeks an experienced SEO Manager to drive organic growth for a diverse set of brands and client accounts from Mumbai. The role blends SEO strategy, technical implementation, content optimization, link-building, analytics, and AI search optimization.

You will lead audits, collaborate with developers, and guide a growing team to achieve growth targets. The ideal candidate brings 4+ years of hands-on SEO, excels in technical SEO and content strategy, and can translate data into

Qualifications

• 4+ years of professional SEO experience with proven traffic growth.
• Strong expertise in technical SEO, content strategy, keyword research and backlinks.
• Experience leading or mentoring SEO professionals.
• Ability to develop and execute end-to-end SEO strategies.

Responsibilities

• Own SEO and AEO strategies across multiple brands and client accounts.
• Develop quarterly and annual organic growth strategies aligned with objectives.
• Conduct competitive, SERP, content-gap, backlink, and market research.
• Lead audits, technical fixes, and cross-functional collaboration.
• Monitor AI search optimization across AI overviews and answer engines.
• Analyze performance with GA4, GSC, Ahrefs, Semrush and report insights.
• Mentor SEO team members and coordinate with content, dev, and leadership.

Skills

SEO

AEO

Technical SEO

Content strategy

Keyword research

Backlink acquisition

Team leadership

Analytics

Tools

Google Search Console

GA4

Ahrefs

Semrush

Screaming Frog

Job description

Job Description:

This role is for one of the Weekday clients

Salary range: Rs 1200000 - Rs 2000000 (ie INR 12-20 LPA)

Experience: 4+ yrs

Location: Mumbai, Maharashtra, India

Job Type: Full-time

We are looking for a highly hands-on and strategicSEO Managerto lead organic search growth across a diverse portfolio of brands and selected client accounts. This role combinesSEO strategy, technical execution, content optimization, link building, analytics, AI search optimization, and team leadership.

The ideal candidate will be equally comfortable developing long-term organic growth strategies and getting into the details of audits, keyword research, content, backlinks, and performance analysis. You will also help brands adapt to the rapidly evolving search landscape, includingAI Overviews, ChatGPT, Gemini, Perplexity, and other answer engines.

Key ResponsibilitiesSEO & AEO Strategy

• Own SEO andAnswer Engine Optimization (AEO)strategies across multiple brands and client accounts.
• Develop quarterly and annual organic growth strategies aligned with business objectives.
• Identify opportunities across traditional search, AI-powered discovery, and emerging search behaviors.
• Build actionable SEO roadmaps covering technical SEO, content, authority building, and search visibility.

Research & Content Strategy

• Conduct comprehensivekeyword, competitor, SERP, content-gap, backlink, and market research.
• Develop keyword strategies based on traditional search demand and evolving AI discovery patterns.
• Create, edit, and optimize SEO-focused content when required.
• Identify opportunities to improve topical authority, relevance, and search intent alignment.

Technical SEO

• Conduct detailed technical SEO audits and identify opportunities for improvement.
• Work closely with development teams to implement technical recommendations.
• Review site architecture, crawlability, indexation, structured data, page performance, and other technical factors.
• Monitor technical SEO health and proactively resolve issues affecting organic visibility.

Link Building & Authority

• Identify and evaluate high-quality backlink opportunities.
• Assess potential links based on relevance, authority, traffic, placement quality, and risk.
• Develop sustainable strategies for improving domain authority and organic credibility.

AI Search Optimization

• Develop strategies to improve brand visibility acrossGoogle AI Overviews, ChatGPT, Gemini, Perplexity, and other answer engines.
• Monitor how brands are represented across traditional and AI-powered search experiences.
• Experiment with emerging AEO and generative search optimization techniques.
• Track changes in AI search behavior and incorporate relevant developments into SEO strategies.

Analytics & Performance

• Analyze SEO performance usingGoogle Search Console, GA4, Ahrefs, Semrush, Screaming Frog, and other relevant tools.
• Track rankings, organic traffic, conversions, revenue, backlinks, technical health, share of search, and AI search visibility.
• Develop clear performance reports and actionable insights for stakeholders.
• Continuously optimize strategies based on performance data.

Team & Cross-Functional Collaboration

• Lead, mentor, and support SEO team members while managing priorities and development.
• Collaborate withdevelopment, content, creative, performance marketing, ecommerce, and leadership teams.
• Ensure SEO priorities are effectively translated into execution across functions.
• Manage multiple brands, websites, and competing priorities while maintaining quality.

Whats Makes You a Great Fit

• 4+ years of professional SEO experiencewith a proven record of improving organic traffic and search visibility.
• Strong expertise intechnical SEO, content strategy, keyword research, competitor analysis, and backlink acquisition.
• Experience leading, mentoring, or managing SEO professionals.
• Ability to independently develop and execute comprehensive SEO strategies.
• Strong hands-on experience withGoogle Search Console, GA4, Ahrefs/Semrush, Screaming Frog, and related SEO tools.
• Experience withAEO, Generative Engine Optimization, AI search, AI Overviews, or LLM visibilityis highly valuable.
• Strong understanding of technical SEO and the ability to communicate solutions effectively to developers.
• Experience managing SEO across multiple websites, brands, or client accounts.
• Exposure totravel, hospitality, hotels, vacation rentals, ecommerce, Shopify, or service-based businessis an advantage.
• Strong analytical and problem-solving skills with a data-driven approach to decision-making.
• Excellent written and verbal communication skills.
• Comfortable balancingstrategic ownership with hands-on execution.
• Curious and adaptable, with a strong interest in the evolving intersection ofSEO, AI, search behavior, and digital growth.