SEO Executive

EC-Council Group; Mumbai; On-site; INR 400,000 - 650,000; Full time

Job summary

EC-Council in Mumbai is seeking an analytical SEO Executive to strengthen organic visibility across brands and drive leads, sales, and revenue. The ideal candidate will have hands-on ecommerce SEO experience and a strong understanding of on-page, off-page, and technical SEO.

Key focus areas include AEO and GEO strategies for AI-powered search, collaboration with content, marketing, and development teams, and a data-driven approach to improving organic metrics.

Qualifications

• 2–4 years of hands-on SEO experience, preferably within a digital marketing agency.
• Experience supporting B2C lead generation and ecommerce websites is preferred.
• Proficiency in SEO, analytics, AI, and reporting tools.
• Ability to connect organic growth activities with lead quality, conversions, and revenue.
• Strong analytical, communication, coordination, and problem-solving skills.
• Ability to manage multiple websites, prioritize independently, and take initiatives.

Responsibilities

• Plan and execute SEO strategies that align with business goals and performance targets.
• Manage on-page, off-page, and technical SEO activities across assigned websites.
• Develop and implement AEO and GEO strategies to improve visibility across AI-powered search and answer platforms.
• Conduct keyword research, competitor analysis, content optimization, and website audits using industry tools.
• Support website updates and coordinate implementation with content, marketing, and development teams.
• Identify opportunities to improve organic traffic, qualified leads, online sales, and conversions.
• Analyze website and user data to identify trends and recommend improvements.
• Stay updated on SEO trends, search algorithm changes, and developments in AEO and GEO.
• Provide regular reports on performance, progress, and future action plans.
• Support related organic growth projects and responsibilities as business needs evolve.

Skills

SEO experience

Analytical thinking

Lead generation

Project coordination

Tools

Analytics tools

AI tools

Reporting tools

Job description

EC-Council is the world’s largest cyber security technical certification body. We operate in 170 countries globally and we are the owner and developer of various world-famous cyber security programs. We are proud to have trained and certified over 400,000 information security professionals globally that have influenced the cyber security mindset of countless organizations worldwide.

We are looking for an analytical and results-driven SEO Executive to strengthen organic visibility of multiple brands within EC-Council and drive leads, sales, and revenue. The ideal candidate will have hands-on e commerce SEO experience and a strong understanding of on-page, off-page, and technical SEO.

Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) will be important aspects of this role. You will work closely with content, marketing, and development teams to improve the brands’ discoverability across traditional search engines and AI-powered search platforms.

Key Responsibilities:

• Plan and execute SEO strategies that align with business goals and performance targets.
• Manage on-page, off-page, and technical SEO activities across assigned websites.
• Develop and implement AEO and GEO strategies to improve visibility across AI-powered search and answer platforms.
• Conduct keyword research, competitor analysis, content optimization, and website audits using industry tools.
• Support website updates and coordinate implementation with content, marketing, and development teams.
• Identify opportunities to improve organic traffic, qualified leads, online sales, and conversions.
• Analyze website and user data to identify trends and recommend improvements.
• Stay updated on SEO trends, search algorithm changes, and developments in AEO and GEO.
• Provide regular reports on performance, progress, and future action plans.
• Support related organic growth projects and responsibilities as business needs evolve.

Required Qualifications and Skills:

• 2 - 4 years of hands-on SEO experience, preferably within a digital marketing agency.
• Experience supporting B2C lead generation and e commerce websites are preferred.
• Proficiency in relevant SEO, analytics, AI, and reporting tools.
• Ability to connect organic growth activities with lead quality, conversions, and revenue.
• Strong analytical, communication, coordination, and problem-solving skills.
• Ability to manage multiple websites, prioritize independently, and take initiatives from identification through implementation and evaluation.

About Our Culture:

EC-Council is driven by a mission to strengthen global cybersecurity capability and advance the profession of ethical hacking and information security. Our teams operate across regions and cultures, united by integrity, professionalism, and a commitment to meaningful impact. Continuous learning and accountability are encouraged, empowering individuals to take ownership of their contributions. Respect, trust, and ethical conduct guide how we work with colleagues, partners, and the global cybersecurity community.

Additional Information:

EC-Council is an equal opportunity workplace and an affirmative action employer. We are committed to providing equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status. We do not discriminate based on these or any other characteristics protected by applicable laws or regulations in the locations where we operate. EC-Council is dedicated to working with and providing reasonable accommodations to individuals with disabilities. If you have a medical condition or disability that limits your ability to complete any part of the application process and require reasonable accommodation, please contact us at [e-mail] and let us know how we can assist. To be eligible for this position, candidates must be able to provide proof that they are either a citizen of the country or have legal authorization to work in the country where the position is posted and are currently residing there. EC-Council does not offer employment to ineligible candidates and reserves the right to revoke employment in case the candidate loses the authorization to work. If, as part of the recruitment process, you are required to complete or submit any form of work, project, case study, or assignment, please note that such material will be considered the exclusive property of EC-Council. By submitting such work, you acknowledge that EC-Council retains all rights, title, and interest in the submitted content, including any intellectual property contained therein. Candidates further waive any intellectual property or moral rights in such submissions, confirm that the work is original and free of third-party infringement, and acknowledge that it is provided solely for evaluation purposes, with no ownership or other rights retained.

Our Privacy Policy outlines how we collect, use, store, and protect your personal data during the recruitment process. This may include information such as your name, contact details, employment history, qualifications, and any other details you provide as part of your application. All data is handled in compliance with applicable data protection and privacy regulations.

Submission of your application will be considered as your acceptance of the terms stated above.