Seo Executive

PAL Frozen Foods

Haldwani

On-site

INR 600,000 - 900,000

Full time

14 days+

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Job summary

PAL Frozen Foods in India is seeking an experienced SEO professional to enhance website visibility, drive organic traffic, and boost lead generation. You will develop and execute comprehensive SEO strategies, conduct keyword and competitor research, optimize content, and monitor performance.

You will collaborate with content writers and developers, perform audits, and report weekly/monthly SEO results while staying updated on Google updates and trends to ensure ongoing improvement.

Qualifications

Strong knowledge of on-page, off-page and technical SEO.
Proficient in keyword research and competitor analysis.
Experience with Google Search Console and Google Analytics.
Knowledge of Google Business Profile / Local SEO.
Experience in link building and SEO content optimization.
Familiarity with HTML/CSS basics.
Strong analytical and reporting skills.
Excellent communication and coordination abilities.

Responsibilities

Develop and implement on-page, off-page, and technical SEO strategies.
Conduct keyword research, competitor analysis, and identify organic growth opportunities.
Optimize website content, meta titles, descriptions, headings, URLs, internal linking, and site structure.
Monitor and improve keyword rankings, organic traffic, CTR, and conversions.
Conduct technical SEO audits and identify issues related to crawling, indexing, page speed, mobile usability, and site performance.
Develop and manage link-building and off-page SEO activities.
Coordinate with content writers, developers, and digital marketing teams for SEO implementation.
Monitor Google Search Console, Google Analytics, and other SEO tools.
Prepare weekly/monthly SEO performance reports and provide actionable insights.
Stay updated with Google algorithm updates, SEO trends, and best practices.

Skills

On-Page SEO

Off-Page SEO

Technical SEO

Keyword Research

Competitor Analysis

Google Analytics

Google Search Console

Local SEO

Link Building

HTML/CSS basics

Reporting & Analysis

Communication

Job description

JOB DESCRIPTION SEO EXECUTIVE / SEO SPECIALIST

Position: SEO Executive / SEO Specialist
Department: Digital Marketing
Location: Haldwani, Uttarakhand
Reports To: Digital Marketing Manager

Job Summary

We are looking for an experienced SEO professional to improve website visibility, organic traffic, keyword rankings, and lead generation. The candidate will be responsible for developing and executing SEO strategies, conducting keyword and competitor research, optimizing website content, and monitoring SEO performance.

Key Responsibilities

Develop and implement on-page, off-page, and technical SEO strategies.
Conduct keyword research, competitor analysis, and identify organic growth opportunities.
Optimize website content, meta titles, descriptions, headings, URLs, internal linking, and site structure.
Monitor and improve keyword rankings, organic traffic, CTR, and conversions.
Conduct technical SEO audits and identify issues related to crawling, indexing, page speed, mobile usability, and site performance.
Develop and manage link-building and off-page SEO activities.
Coordinate with content writers, developers, and digital marketing teams for SEO implementation.
Monitor Google Search Console, Google Analytics, and other SEO tools.
Prepare weekly/monthly SEO performance reports and provide actionable insights.
Stay updated with Google algorithm updates, SEO trends, and best practices.