SEO Executive

Ailoitte; Dehradun; On-site; INR 300,000 - 600,000; Full time

Job summary

Ailoitte is seeking an SEO Executive/Expert in Dehradun to independently drive campaigns that improve Google rankings, organic traffic, and AI-powered search visibility. The role emphasizes hands-on execution across On-Page, Off-Page, Technical SEO, and content optimization.

Key focus areas include GEO/AEO, AI search presence, and performance tracking using Google Search Console, Google Analytics, Ahrefs, and SEMrush. 1–3 years of proven SEO experience is preferred.

Qualifications

• 1–3 years of hands-on SEO experience
• Strong knowledge of On-Page, Off-Page, Technical SEO, Content SEO, and Link Building
• Practical understanding of GEO/AEO, LLM search visibility, AI Overviews, and AI-generated search results
• Ability to independently plan, execute, analyse, and improve SEO campaigns
• Strong understanding of Google ranking factors, search intent, entities, structured content, and E-E-A-T
• Analytical mindset focused on measurable ranking, traffic, and visibility improvements

Responsibilities

• Plan and execute On-Page, Off-Page, Technical SEO, and Link Building strategies.
• Conduct keyword research, competitor analysis, SEO audits, and content optimization.
• Independently drive SEO campaigns with a focus on keyword rankings and organic growth.
• Optimize websites and content for AI/LLM-powered search and answer engines.
• Work on Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), AI search visibility, and brand/entity mentions.
• Improve chances of website/content being cited and referenced in AI-generated search results.
• Monitor search visibility, rankings, citations, traffic, and overall SEO performance.
• Use tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, and relevant AI/SEO tools.

Skills

Hands-on SEO

Campaign planning and execution

Data analysis and measurement

Independent work

Understanding of ranking factors

Tools

Google Search Console

Google Analytics

Ahrefs

SEMrush

Job description

About the Role

We are looking for an SEO Executive/Expert with strong hands-on SEO expertise who can independently drive campaigns to improve Google rankings, organic traffic, and visibility across AI-powered search platforms.

Key Responsibilities

• Plan and execute On-Page, Off-Page, Technical SEO, and Link Building strategies.
• Conduct keyword research, competitor analysis, SEO audits, and content optimization.
• Independently drive SEO campaigns with a strong focus on keyword rankings and organic growth.
• Optimize websites and content for AI/LLM-powered search and answer engines, including ChatGPT, Google AI Overviews, and other AI search platforms.
• Work on Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), AI search visibility, and brand/entity mentions.
• Improve the chances of website/content being cited and referenced in AI-generated search results.
• Monitor search visibility, rankings, citations, traffic, and overall, SEO performance.
• Use tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, and relevant AI/SEO tools.

Experience: 1–3 Years

Requirements

• 1–3 years of hands-on SEO experience with proven understanding of ranking strategies.
• Strong knowledge of On-Page, Off-Page, Technical SEO, Content SEO, and Link Building.
• Practical understanding of GEO/AEO, LLM search visibility, AI Overviews, and AI-generated search results.
• Ability to independently plan, execute, analyse, and improve SEO campaigns.
• Strong understanding of Google ranking factors, search intent, entities, structured content, and E-E-A-T.
• Analytical mindset with a focus on measurable ranking, traffic, and visibility improvements.