SEO Analyst

CloudNow Technologies Pvt Ltd.; Chennai District; On-site; INR 450,000 - 650,000; Full time

Job summary

CloudNow Technologies Pvt. Ltd. in Chennai seeks an experienced SEO Analyst to boost organic visibility across traditional and AI platforms.

You will plan, execute, and measure technical, on-page, and off-page SEO initiatives while coordinating with developers and content teams. The role requires keyword research, content optimization, and strong analytics to track rankings, traffic, and AI-driven referrals.

Qualifications

• Strong foundation in SEO concepts and best practices.
• Experience with technical, on-page, and off-page SEO.
• Familiarity with AI search trends and entity optimization.
• Understanding of structured data and semantic search.
• Ability to troubleshoot SEO issues independently.

Responsibilities

• Execute technical, on-page, off-page, and AEO initiatives to improve search visibility.
• Perform keyword research, competitor and SERP analysis aligned with goals.
• Create, optimize, and publish SEO content (blogs, landing pages, assets).
• Own internal linking across pages; plan, implement, optimize.
• Conduct regular technical SEO audits and identify opportunities.
• Monitor crawlability, indexing, Core Web Vitals, schema and site health.
• Collaborate with developers to implement and track SEO improvements.
• Optimize content, structure and entity signals for AI assistants and AI results.
• Track keyword rankings, organic traffic and AI referral performance.
• Execute backlink and authority-building through outreach.
• Improve domain authority and overall organic visibility.
• Stay updated with algorithm changes, ranking factors and AI trends.

Skills

SEO fundamentals

Technical SEO

Data analysis

Content optimization

CMS familiarity

Tools

Ahrefs

SEMrush

Screaming Frog

Google Analytics

Google Search Console

Looker Studio

WordPress

Job description

CloudNow Technologies Pvt. Ltd. | Full time

We are looking for an experienced and knowledgeable SEO Analyst to join our Digital Marketing team. As an SEO Analyst, you will be responsible for planning and executing SEO activities to improve website performance, organic search rankings, and discoverability across both traditional search engines and AI platforms.

Responsibilities:

Execute technical, on-page, off-page, and AEO initiatives to improve search visibility

Conduct keyword research, competitor analysis, and SERP analysis aligned with business goals

Create, optimize, and publish SEO content (blogs, landing pages, and other organic assets)

Own internal linking across all website pages, including planning, implementation, and ongoing optimization

Perform regular technical SEO audits and identify optimization opportunities

Monitor crawlability, indexing, Core Web Vitals, schema, and overall site health

Work closely with developers to implement and track SEO improvements

Optimize content, structure, and entity signals for AI assistants and AI-generated results (ChatGPT, Claude, Gemini, Perplexity, and others)

Track keyword rankings, organic traffic, and AI referral performance

Execute backlink and authority-building activities through outreach and partnerships

Improve domain authority and overall organic visibility

Stay updated with SEO algorithm changes, ranking factors, and emerging AI search trends

Experience:

Strong understanding of SEO fundamentals and technical SEO concepts

Experience with tools such as Ahrefs, SEMrush, Screaming Frog, Google Analytics, Google Search Console, and Looker Studio

Understanding of search engine ranking factors and indexing mechanisms

Familiarity with AEO concepts, AI search trends, and AI citations

Understanding of structured data, entity optimization, and semantic search is a plus

Ability to identify and troubleshoot SEO-related issues independently

Comfortable coordinating with developers and cross-functional teams

Strong analytical and problem-solving skills

Familiarity with WordPress, Strapi, or other CMS platforms is preferred

Excellent written and oral communication skills

Attention to detail and the ability to manage multiple tasks effectively

Education:

Certifications in SEO and Digital Marketing-related courses have an added advantage