SEO Analyst

Mazda Group; Ahmedabad District; On-site; INR 300,000 - 500,000; Full time

Job summary

Mazda Group in Ahmedabad is seeking an SEO Analyst to support our digital growth. The role involves keyword research, on-page/off-page optimization, technical SEO audits, analytics tracking, and collaboration with content and development teams to improve organic visibility.

You should have a BE/B.Tech or related, up to 3 years in SEO, strong knowledge of search algorithms, GA and GSC, and experience with meta tags, link building, XML sitemaps.

Qualifications

• Bachelor's degree in Marketing, Computer Science, or a related field.
• Up to three years of experience in SEO analysis, preferably in an agency or corporate environment.
• Strong understanding of search engine algorithms, SEO best practices, and industry trends.
• Proficiency in using SEO tools, such as Google Analytics, Google Search Console, and SEO keyword research tools.
• Experience with on-page and off-page optimization techniques, including meta tags, content optimization, link building, and SEO audits.
• Familiarity with technical SEO aspects, including website crawling, indexation, and XML sitemaps.
• Analytical mindset with the ability to interpret data and generate actionable insights.
• Strong communication skills, both written and verbal.
• Detail-oriented with excellent problem-solving skills.
• Ability to manage multiple projects and prioritize tasks effectively.
• Knowledge of HTML, CSS, and website development is a plus.
• Google Analytics or SEO certifications are a plus.

Responsibilities

• Conduct thorough keyword research to identify target keywords and opportunities for optimization.
• Perform on-page and off-page optimization activities to improve website rankings and organic visibility.
• Conduct technical SEO audits to identify and resolve website issues impacting search engine performance.
• Monitor website analytics, track SEO metrics, and generate reports to measure the effectiveness of SEO efforts.
• Collaborate with content creators to develop SEO-friendly content that aligns with target keywords and user intent.
• Stay updated with industry trends and algorithm changes, and adapt SEO strategies accordingly.
• Research and analyze competitors' SEO strategies to identify opportunities for improvement.
• Work closely with the development team to implement technical SEO recommendations and best practices.
• Utilize SEO tools and software to track performance, conduct competitor analysis, and identify new optimization opportunities.
• Collaborate with cross-functional teams to ensure SEO integration across various digital channels.

Skills

Analytical mindset

Communication skills

Multitasking

Problem-solving

Attention to detail

Education

Bachelor's degree in Marketing or Computer Science

Tools

Google Analytics

Google Search Console

Job description

URGENT REQUIREMENT OF SEO ANALYST

Location: Ahmedabad

We are hiring for SEO Analyst Profile – Total 5 Vacancies.

Job Responsibilities

• Conduct thorough keyword research to identify target keywords and opportunities for optimization.
• Perform on-page and off-page optimization activities to improve website rankings and organic visibility.
• Conduct technical SEO audits to identify and resolve website issues impacting search engine performance.
• Monitor website analytics, track SEO metrics, and generate reports to measure the effectiveness of SEO efforts.
• Collaborate with content creators to develop SEO-friendly content that aligns with target keywords and user intent.
• Stay updated with industry trends and algorithm changes, and adapt SEO strategies accordingly.
• Research and analyze competitors' SEO strategies to identify opportunities for improvement.
• Work closely with the development team to implement technical SEO recommendations and best practices.
• Utilize SEO tools and software to track performance, conduct competitor analysis, and identify new optimization opportunities.
• Collaborate with cross-functional teams to ensure SEO integration across various digital channels.

Skills & Qualification

• Bachelor's degree in Marketing, Computer Science, or a related field.
• Up to three years of experience in SEO analysis, preferably in an agency or corporate environment.
• Strong understanding of search engine algorithms, SEO best practices, and industry trends.
• Proficiency in using SEO tools, such as Google Analytics, Google Search Console, and SEO keyword research tools.
• Experience with on-page and off-page optimization techniques, including meta tags, content optimization, link building, and SEO audits.
• Familiarity with technical SEO aspects, including website crawling, indexation, and XML sitemaps.
• Analytical mindset with the ability to interpret data and generate actionable insights.
• Strong communication skills, both written and verbal.
• Detail-oriented with excellent problem-solving skills.
• Ability to manage multiple projects and prioritize tasks effectively.
• Knowledge of HTML, CSS, and website development is a plus.
• Google Analytics or SEO certifications are a plus.