Senior Sales Manager

MakeMyTrip; Chennai; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

MakeMyTrip is seeking a regional sales leader for the South territory to own end-to-end sales strategy, translate corporate objectives into regional plans, and drive consistent growth across all segments. You will mentor regional sales managers, ensure performance standards, and serve as the primary redBus representative in the South with key agent and distributor partnerships.

You will also own target achievement, drive Tier 2/3 market entry, negotiate commissions for the B2B channel, and

Qualifications

• 4-7 years of experience in Sales with minimum 2 years of team management experience (3-5 team size).

Responsibilities

• Own end-to-end regional sales strategy for the South territory and translate objectives into regional plans.
• Lead regional sales managers, mentor and manage performance to ensure unified targets and standards.
• Represent redBus as the brand ambassador in the South region, building partnerships with agents and distributors.
• Achieve regional sales targets with data-driven daily monitoring of officers, partners and distributors.
• Drive market expansion into Tier 2/3 cities and negotiate commissions and pricing for B2B operators.
• Scale the B2B channel with a diverse agent base for bus ticketing and other lines of business.
• Lead promotional campaigns and incentives, and feedback loops to product teams.
• Provide field presence and conduct capability-building training for the sales team.

Skills

Strategic leadership

Team leadership

Data-driven performance

Market expansion

Negotiation

Job description

• RegionalVision & Strategy: Own the end-to-end sales strategy for theSouth territory. Translate corporate objectives into actionable regionalbusiness and financial plans, ensuring consistent growth across allsegments.
• TeamLeadership: Act as the direct leader for regional sales managers.Mentor, coach, and manage performance, ensuring a unified approach totargets and organizational standards.
• BrandAmbassadorship: Serve as the primary representative forredBus in the South region, fostering high-level partnerships andmaintaining strong, mutually beneficial relationships with key agents anddistributors.

2. Operational Excellence &Growth Execution

• TargetAchievement & Performance Monitoring: Takefull accountability for regional sales targets. Implement a rigorous,data-driven daily monitoring system to track the performance of SalesOfficers, partners, distributors, and agents.
• MarketExpansion (Tier 2/3 Focus): Aggressively identify and penetrate newgeographical markets. Lead the strategy for entry into Tier 2 and Tier 3cities to broaden the regional footprint.
• BusinessDevelopment & Pricing: Collaborate closely with the BusinessDevelopment team to drive operator specific programs. Negotiate optimalcommissions and pricing structures to ensure the B2B channel remainscompetitive and attractive to operators and agents.

Agent Network & ChannelDevelopment

• B2BChannel Scaling: Design and execute strategies to cultivate adiverse and robust retail agent base for bus ticketing and other line ofbusinesses.
• Promotion& Incentive Management: Champion the ideation and deployment ofpromotional campaigns and incentive programs. Act as the vital feedbackloop between the field and the product team to refine these programs formaximum impact.
• CustomerAcquisition (BTL): Lead the implementation of Below-the-Line(BTL) activities and promotional initiatives in coordination with theNational Head to capture new agent network.

4. Sales Force Enablement &Coaching

• FieldPresence: Maintain a hands‑on approach by participating in joint sales callswith Sales Officers to understand market pulse, refine pitch strategies,and solve complex on‑ground challenges.
• CapabilityBuilding: Institutionalize periodic skill‑enhancement training programs touplift the sales team’s negotiation, relationship‑management, andanalytical capabilities.

5. Employee Performance & Management

• Maximiseretention and employee productivity while minimising employee cost
• Createan empowering environment for employees in the team
• Deployinitiatives to maintain a culture of performance across team members

ExpMinimum and Maximum: 4 - 7years of experience in Sales with minimum 2 years of team management experience ( 3-5 Team size)