Senior Public Relations Manager

The Media Manifest; Mumbai; On-site; INR 1,400,000 - 2,000,000; Full time

Job summary

The Media Manifest in Mumbai is seeking a Senior Public Relations Manager to design and execute strategic PR campaigns, manage media outreach, and shape brand narratives across traditional and digital channels. You will lead client communication, provide strategic counsel on reputation and crisis management, and collaborate with internal teams for integrated campaigns.

You will also mentor junior staff, manage timelines and deliverables, and contribute to business development as needed, working

Qualifications

• 5+ years of progressively responsible experience in PR or communications, preferably in an agency setting.
• Experience designing and executing PR campaigns across traditional and digital channels.
• Proven ability to manage media relations and cultivate journalist relationships.

Responsibilities

• Design and execute strategic PR campaigns.
• Manage media outreach and press relations.
• Shape brand narratives across traditional and digital channels.
• Draft press releases and communication materials.
• Prepare spokespersons for interviews and media appearances.
• Coordinate with media, influencers, and cross-functional teams.
• Monitor coverage to ensure alignment with brand objectives.
• Mentor junior team members and manage timelines/deliverables.
• Contribute to business development initiatives when required.

Skills

Public relations

Strategic communications

Media relations

Press releases

Crisis communications

Client management

Team mentoring

Multichannel communications

Education

Bachelor's degree in Communications/PR/Journalism/Marketing

Advanced degree or relevant certifications

Job description

Company Description

The Media Manifest is a boutique Public Relations and Digital Media agency specializing in new-age brand communication in a rapidly evolving ecosystem. Headquartered in Mumbai and founded in September 2021, the agency delivers tailored solutions in reputation management, crisis communication, strategic consultation, and influencer marketing. Its core sector focus includes BFSI, wealth management, personal finance, technology, startups, and hospitality, among other domains. With teams in Mumbai and Bengaluru and partners across key markets, The Media Manifest uses an integrated communication approach to help clients strengthen their brand narrative and achieve lasting business impact.

Role Description

The Senior Public Relations Manager is a full-time, on-site role based in the Mumbai Metropolitan Region. This role is responsible for designing and executing strategic PR campaigns, managing media outreach, and shaping brand narratives across traditional and digital channels. Day-to-day tasks include drafting press releases and communication materials, preparing spokespersons for interviews, coordinating with media and influencers, and monitoring coverage to ensure consistency with brand objectives. The person in this role will lead client communication, provide strategic counsel on reputation and crisis management, and collaborate closely with internal teams to deliver integrated campaigns. They will also mentor junior team members, manage timelines and deliverables, and contribute to business development initiatives when required.

Qualifications

• Strong public relations and strategic communications skills, with experience in developing and executing PR strategies.
• Proven expertise in media relations and press releases, including cultivating relationships with journalists and industry publications.
• Excellent communication abilities, both written and verbal, with a focus on clear, persuasive messaging for varied audiences.
• Demonstrated experience in reputation management, crisis communication, and issues management in fast-paced environments.
• Ability to work on-site in the Mumbai Metropolitan Region and collaborate effectively with cross-functional teams.
• Experience managing client accounts in sectors such as BFSI, tech, startups, or hospitality is highly desirable.
• Strong organizational and project management skills, with capacity to handle multiple campaigns and deadlines.
• Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field; advanced degree or relevant certifications are a plus.
• 5+ years of progressively responsible experience in PR or communications, preferably in an agency setting.