Senior Manager - Regional Sales - TMA (Used Car, Accessories)

Tata Motors; Indore District; On-site; INR 800,000 - 1,200,000; Full time

Job summary

Tata Motors in Indore is seeking a high-energy professional to drive exchange-based new car retails and improve resale value for PVBU products, strengthening the pre-owned car business and profitability of channel partners.

You will coordinate with sales teams, oversee TATA Motors Assured programs, and implement initiatives to boost resale value and customer satisfaction. The role covers used car sales, accessories business, and dealer-network enablement.

Qualifications

• Post Graduate in Sales & Marketing is required.
• 3–8 years of relevant experience, preferably in pre-owned car business.
• Strong direct sales experience in Automobile, FMCD, etc.
• Understanding of the sales support cycle.
• Ability to engage with customers and strive for desired outcomes.

Responsibilities

• Exchange Business: monitor evaluations, drive retail via exchange conversions, coordinate with sales to execute activities and improve conversion ratio.
• TATA Motors Assured (Certified) Cars & Resale Value Management: plan/execute resale volumes, monitor refurbishment per evaluation, develop price grids, enhance resale value, resolve complaints.
• Used Car Sales: plan/exe sale volumes for all brand cars, promote digital sales, manage inventory per norms, liquidate media allocated cars at best prices.
• Accessories Business: drive off-take and retail volumes, monitor model/product sales, process dealer orders, handle complaints.
• Business Capability & Process Enablement for TMA & Accessories: expand TMA network, recruit dealer manpower, conduct training, share competition insights, ensure policy compliance.

Skills

Self-initiative drive

Verbal and written communication

Interpersonal skills

Networking skills

Education

Post Graduate in Sales & Marketing

Job description

Purpose of the Role

The position will be responsible to increase the new car retails through exchange , improvise the re sale value of TML products & drive pre owned cars business in order to ensure profitability of channel partners , generate revenue for TML & build strong brand value in pre-owned car market Within overall strategic framework of TML PVBU.

Job Responsibility

1. Exchange Business: Monitor and analyse evaluations productwise for exchange. Drive Retail of New Cars through Exchange conversions Plan and execute exchange activities in co-ordination with sales team. Conduct deal fail analysis and drive improvement in the conversion ratio for evaluations Execute win-back strategy.

2. TATA Motors Assured (Certified) Cars & Resale Value Management: Plan & execute resale volumes for TATA motors assured Monitor Refurbishment as per Evaluation and Certification of Cars for Warranty. Assist Price Grid Development of new Gen Products Execute & implement various initiatives along with relevant stakeholders to enhance resale value (RV) of TML products. Resolution of customer complaints. Capture consumer and market insights on pre-owned car business and communication to relevant stakeholders

3. Used Car Sales: Plan & execute resale volumes for All Brand Cars Implement Digital Strategy and initiatives to promote digital sales Ensure Proper Inventory management as per norms to drive increase in dealer profitability Timely Evaluation of Media Allocated cars for liquidation at best prices

4. Accessories Business: Drive Offtake and Retail volumes of Accessories Business as per monthly plans Monitor and analyse model/product wise Sales for improving per car penetration Driving Sales orders from dealers as per monthly schemes and plans Handling customer complaints and redressal through warehouse

5. Business Capability & Process Enablement for TMA & Accessories Business: Drive enhancement of TMA business network through TMA outlets and broker network Driving Dealer Manpower recruitment as per business requirements Business Reviews and Training/certification of dealerships as per business requirement Monthly capturing of competition and market information to support business strategy Proper Explanation of monthly schemes to dealer manpower Ensure Exchange/TMA and Accessories Business policies are implemented at dealers Verification of Exchange Claims as per policy Ensure compliance of CRM business process

Desired Candidate Profile

• Education Post Graduate in Sales & Marketing
• Relevant Experience :3 - 8 Years (preferable from pre owned car business)
• Strong Direct Sales Experience in Automobile, FMCD etc industries.
• Understanding of the Sales Support Cycle
• Ability to engage with customers and strive for desired outcome Skills & Competencies

• High on self-initiative and drive
• Effective communicator verbal and written
• Interpersonal Skills
• Networking Skills