Senior Manager - Product Marketing

Neo; Bengaluru; Vor Ort; INR 3.000.000 - 6.000.000; Vollzeit

Zusammenfassung

Neo is seeking a Senior Manager, Product Marketing to own content and market-facing messaging across its AI-native product suite. You will lead messaging for Tasket, Friday, Studio and Scribe, collaborating with Product, Growth, Design and Customer Success to drive launches and adoption.

You will translate complex product capabilities into clear communications, coach associates, and build scalable content assets from templates to battlecards, while staying close to customers and competitors in a

Qualifikationen

• 6–9 years in product marketing, GTM, growth or content in B2B SaaS.
• Proven ownership of messaging, launches and GTM assets.
• Experience marketing a multi-product portfolio, platform or suite.
• Experience with PLG environments and in-product copywriting.
• Experience marketing to buyers in the United States preferred.
• Software/technical background is a plus.
• Experience in AI-native companies or startups is preferred.

Aufgaben

• Own product messaging for the suite and each product within it.
• Create and manage content across formats: video, blog, social, email, website.
• Lead launches with cross-functional partners and drive feature adoption.

Kenntnisse

B2B SaaS messaging

Launch execution

Product-led growth

Technical writing

Competitive analysis

Cross-functional collaboration

Jobbeschreibung

AI is the most significant shift in how work gets done since the advent of the Internet — yet most organizations fail to capture its value. Neo is changing that.

Founded by Bhavin Turakhia — Co-Founder of Zeta, Radix, and Titan — Neo is building an integrated, AI-first suite of products that capture work, centralize context, and make AI a first-class participant in every workflow:

• Tasket — A radically reimagined, AI-native, work management platform that centralizes context and makes AI delegation seamless for all work.
• Friday — AI Assistant, co-worker and agent platform, pre-integrated into Tasket, Studio, Drive and 1000+ SaaS platforms.
• Studio — AI-native suite for co-creating docs, spreadsheets and diagrams collaboratively with humans and agents.
• Scribe — AI assistant for meetings that goes beyond note-taking and actually does your work while on the call.

About the Role

As Senior Manager, Product Marketing, you will own the content and market-facing communication for an entire suite of Neo products, and lead the associates marketing the individual products within it.

The role is content-led. Product owns the in-product mechanism and Demand & Growth owns the external acquisition levers; you supply and hold the message across both, embedded with those teams. We leverage best in breed AI tools at every step, across research, content production, competitive intelligence and reporting. The work is hands-on and moves in rapid iteration cycles.

Responsibilities

1. Product messaging

• Carry the positioning for your suite and for each product within it into every feature, persona and use case
• Translate complex product capabilities into clear, differentiated communication
• Write the in-product copy, working with Product on what ships

2. Content

• Own the content that carries the message across formats, including video, short product clips, blog, social, email copy and website
• Build and maintain per-function use-case kits, including templates, guides, videos and message sequences
• Hold the quality standard and production cadence for content against every release and feature

3. Launches

• Own the messaging, content and communication for every product and feature launch in your suite, including launch assets and internal readiness material
• Partner with Product, Growth, Design and Customer Success across the launch
• Drive feature adoption with the product leads for your suite
• Track competitor releases and product changes continuously
• Produce battlecards, comparison content, alternatives pages and objection handling
• Build and maintain the sales collateral that comes out of it, including one-pagers, feature explainers, use-case decks and demo support
• Stay close to customers, competitors, category shifts and emerging AI-native software patterns
• Turn customer conversations, usage signals, objections and win-loss patterns into sharper messaging and stronger proof

6. Team

• Lead and develop the product marketing associates on your suite
• Set priorities, review and improve output, and keep launches and content moving with speed and discipline

Skills

• Strong command of B2B SaaS messaging and launch execution, at both suite and product altitude
• Genuine technical acumen. Able to read product documentation and API references, and engage substantively with engineers
• Exceptional writing, with range from long-form content to in-product microcopy
• Editorial judgment and the ability to hold a standard on work you did not write
• Competitive sharpness. Able to build a comparison that wins without overclaiming
• Strong product thinking across workflows, use cases and commercial differentiation
• Able to operate embedded with product and growth teams
• Analytical fluency with funnel, campaign and product usage data
• Hands-on fluency with AI tools across research, content and execution

Experience and Qualifications

• 6 to 9 years in product marketing, GTM, growth or content, preferably in B2B SaaS
• Proven ownership of messaging, launch execution, product-led content and GTM assets
• Experience marketing a multi-product portfolio, platform or suite is strongly preferred
• Experience working alongside product teams in a PLG or hybrid PLG environment, including writing in-product copy
• Experience marketing to buyers in the United States
• Software engineering or technical background preferred
• Experience in AI-native companies, startups, founding teams, or as a founder is preferred

Neo is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all. We encourage applicants from all backgrounds, cultures, and communities to apply.