Senior Manager - Product Enablement

Aurigo Software Technologies Inc.; India; On-site; INR 2,500,000 - 4,500,000; Full time

Job summary

Aurigo Software Technologies Inc. is seeking a Senior Manager - Product Enablement to empower go-to-market teams including sellers, pre-sales, systems integrator partners, and co-sell partners to position and sell Aurigo's AI-native solutions.

You will translate product strategy into enablement programs, tools, and assets that drive adoption, deal velocity, and customer outcomes while partnering with product management and marketing to ensure timely, compelling content and playbooks at every

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field; MBA preferred.
• 8+ years in product enablement, sales enablement, or product marketing in B2B SaaS or enterprise software.
• Experience enabling both direct sales teams and systems integrator or channel partners.
• Experience building enablement programs for enterprise sales cycles with multiple stakeholders.
• Exposure to North American public sector or capital-intensive commercial markets is a plus.
• Strong cross-functional collaboration with product, sales, and customer success.

Responsibilities

• Design and execute product enablement programs for internal sales teams, pre-sales, systems integrator partners, and co-sell partners.
• Develop and maintain sales playbooks, solution guides, demo scripts, objection handling materials, and pitch narratives.
• Partner with Product Marketing Managers to ensure enablement content reflects current positioning and is available at the right stage of the sales cycle.
• Own SI partner enablement including release notes, sandbox access documentation, integration guides, and onboarding packages.
• Manage co-sell partner enablement including joint sales plays and marketplace content.
• Deliver onboarding and ongoing training for new sellers and partner teams on Aurigo's products and competitive positioning.
• Build a feedback loop from the field to improve materials; define enablement metrics like time to first deal, content utilization, and win rate trends.
• Work with AI agents to scale content production and automate competitive monitoring.
• Support product launches by ensuring GTM teams are enabled before general availability.

Skills

Facilitation

Training delivery

Written communication

Cross-functional collaboration

B2B SaaS enablement

Sales playbooks

AI tools for content

Content strategy

Education

Bachelor's degree in Marketing/Business/Communications

MBA preferred

Tools

CRM systems

Learning management systems

Training platforms

Job description

Job Title: Senior Manager - Product Enablement

You will enable Aurigo's go-to-market teams including sellers, pre-sales, systems integrator partners, and co-sell partners to effectively position, sell, and deliver Aurigo's AI-native solutions. Acting as the connective tissue between product, product marketing, and the field, you will translate product strategy and capabilities into clear enablement programs, tools, and assets that drive adoption, deal velocity, and customer outcomes. You will work closely with product management to understand the roadmap and differentiation, and with sales and customer-facing teams to ensure they are equipped with the right knowledge, messaging, and playbooks at every stage of the customer lifecycle.

• Design and execute product enablement programs for Aurigo's internal sales team, pre-sales, systems integrator partners, and co-sell partners.
• Develop and maintain sales playbooks, solution guides, demo scripts, objection handling materials, and pitch narratives.
• Partner with Product Marketing Managers to ensure enablement content reflects current positioning and is available at the right stage of the sales cycle.
• Own systems integrator partner enablement including structured release notes, sandbox access documentation, integration guides, and onboarding packages for partner solution architects.
• Manage co-sell partner enablement including joint sales plays, marketplace listing content, and account upsell materials.
• Deliver onboarding and ongoing training for new sellers and partner teams on Aurigo's products, value propositions, and competitive positioning.
• Build and maintain a feedback loop from the field by gathering win and loss insights, sales friction points, and competitive intelligence to continuously improve materials.
• Define and track enablement effectiveness metrics such as time to first deal, content utilisation rates, deal velocity, and win rate trends.
• Work with AI agents to scale content production, refresh battlecards, and automate competitive monitoring.
• Support product launches by ensuring all go-to-market teams are fully enabled before general availability.

Soft Skills

• Strong facilitation and training delivery skills. Comfortable presenting to sellers, partners, and customer-facing teams.
• Excellent written communication. Produces crisp, actionable enablement content without extensive editing.
• Ability to build trust and credibility with sales teams through the relevance and quality of materials.
• Highly organised and able to manage multiple enablement programs simultaneously.
• Collaborative and responsive in a fast-moving, high-growth environment.

Hard Skills

• Deep understanding of B2B SaaS enterprise sales motions and enablement frameworks.
• Experience building sales playbooks, training programs, and partner enablement packages.
• Proven ability to translate technical product capabilities into clear and consumable enablement assets.
• Ability to analyze enablement impact using data and performance metrics.
• Experience supporting systems integrator partner channels and co-sell partner motions.
• Bachelor's degree in Marketing, Business, Communications, or a related field. MBA from a top institution preferred.
• 8 or more years of experience in product enablement, sales enablement, or product marketing in B2B SaaS or enterprise software.
• Proven experience enabling both direct sales teams and systems integrator or channel partners.
• Experience building enablement programs for enterprise sales cycles with multiple stakeholders.
• Exposure to North American public sector or capital-intensive commercial markets is a strong plus.
• Track record of effective cross-functional collaboration with product, sales, and customer success.

Technical Skills

• Familiarity with CRM and sales enablement platforms.
• Proficiency with learning management systems or training delivery platforms.
• Ability to use AI tools to accelerate content production, competitive monitoring, and playbook updates.
• Understanding of enterprise SaaS product packaging and solution positioning.

About Aurigo

Aurigo is revolutionizing how the world plans, builds, and manages infrastructure projects with Masterworks, our industry-leading enterprise SaaS platform. Trusted by over 300 customers managing $300 billion in capital programs, Masterworks is setting new standards for project delivery and asset management. Recognized as one of the Top 25 AI Companies of 2024 and a Great Place to Work for three consecutive years, we are leveraging artificial intelligence to create a smarter, more connected future for customers in transportation, water and utilities, healthcare, higher education, and the government, with over 40,000 projects across North America. At Aurigo, we don't just develop software. We shape the future. If you're excited to join a fast-growing company and collaborate with some of the brightest minds in the industry to solve real-world challenges, let's connect.

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