Senior Manager - Brand and Events

Neo; Bengaluru; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Neo is building an AI-first suite of products and seeks a Senior Manager, Brand, Events, PR & AR to own external presence across brand, events, press and analyst relations. You will build and lead a small team and partner closely with Content & Product Marketing, Design and Demand & Growth.

You will work hands-on, coordinating across research, content production and reporting, leveraging AI tools to accelerate execution in rapid iteration cycles.

Qualifications

• 6–9 years in brand, communications, events or PR in B2B SaaS.
• Proven ownership of an events calendar including flagship in-person event.
• Experience running a PR agency relationship and placing stories in tier one press.
• Experience building and leading a small team.
• Experience marketing to a global audience, with the US as a primary market.

Responsibilities

• Own brand programme including employer brand and internal campaigns.
• Manage end-to-end events calendar, from concept to follow-up.
• Lead press programme and agency relationships, briefing stories.
• Build and run analyst programme, track coverage and evaluations.
• Hire and develop the brand, events and communications team.

Skills

Brand programmes

Event production

Press relationships

Analyst relations

Clear writing

Commercial judgement

AI tools

Job description

AI is the most significant shift in how work gets done since the advent of the Internet — yet most organizations fail to capture its value. Neo is changing that.

Founded by Bhavin Turakhia — Co-Founder of Zeta, Radix, and Titan — Neo is building an integrated, AI-first suite of products that capture work, centralize context, and make AI a first-class participant in every workflow:

• Friday — AI Assistant, co-worker and agent platform, pre-integrated into Tasket, Studio, Drive and 1000+ SaaS platforms.
• Tasket — A radically reimagined, AI-native, work management platform that centralizes context and makes AI delegation seamless for all work.
• Studio — AI-native suite for co-creating docs, spreadsheets and diagrams collaboratively with humans and agents.
• Scribe — AI assistant for meetings that goes beyond note-taking and actually does your work while on the call.

About the role

As Senior Manager, Brand, Events, PR & AR, you will own how Neo shows up outside the product: the brand programme, the events calendar, press, and analyst relations. You will build and lead a small team across brand, events and communications.

This is a hands-on role with a team underneath it. You will work in close partnership with Content & Product Marketing, who own the message; with Design, who make the creative; and with Demand & Growth, on distribution. We leverage best in breed AI tools at every step, across research, content production and reporting. The work moves in rapid iteration cycles.

Responsibilities

1. Brand

• Hold the brand standard across every external surface, against the brand guidelines
• Run the brand programme, including employer brand and the internal campaigns that carry it
• Own brand partnerships and sponsorships

2. Events

• Own the events calendar end to end: launch events, industry events, roundtables, webinars and the in-person programme
• Run each event from concept and format through production, run of show and follow up
• Own the collateral, staffing, vendors and budget for every event

3. PR

• Own the press programme and the agency relationship
• Set the announcement calendar, brief and place stories, and prepare spokespeople
• Own the press kit, the newsroom and the response to inbound press

4. Analyst relations

• Build and run the analyst programme, including briefings, inquiries and evaluations
• Own the analyst brief and the material each evaluation requires
• Track category coverage and where Neo sits within it

5. Building the function

• Hire, lead and develop the brand, events and communications team
• Set priorities and standards, and build the systems that make execution repeatable
• Establish the operating model with Content & Product Marketing, Design and Demand & Growth

Skills

• Command of brand programmes in B2B SaaS, across brand, events, press and analysts
• Event production end to end, from format and run of show to vendors and budget
• Press relationships, and the judgment to know which story is worth telling
• Analyst relations, including briefings and evaluation cycles
• Clear writing, with range from a press release to an event script
• Commercial judgment on where brand spend goes
• Hands-on fluency with AI tools across the marketing workflow

Experience & Qualifications

• 6 to 9 years in brand, communications, events or PR, with significant time in B2B SaaS
• Proven ownership of an events calendar, including at least one flagship in-person event
• Experience running a PR agency relationship and placing stories in tier one press
• Experience building and leading a small team
• Experience marketing to a global audience, with the US as a primary market

Neo is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all. We encourage applicants from all backgrounds, cultures, and communities to apply.