Senior Executive - Commerce

WPP Media; Bengaluru; Hybrid; INR 1,000,000 - 1,500,000; Full time

Benefits offered by this job

Competitive medical insurance

Group retirement plans

Vision and dental insurance

Paid time off

Partner discounts

Mental-health awareness days

Job summary

WPP Media is seeking a Senior Executive, Commerce to lead retail media initiatives. This role focuses on optimizing biddable media campaigns across platforms like Amazon and Walmart, ensuring client goals are met while collaborating with global teams.

The ideal candidate will have at least 2 years of experience in performance media execution. Benefits include competitive medical plans, hybrid work model, and a commitment to fostering a respectful workplace.

Qualifications

• 2+ years of experience in biddable performance media, preferably retail.
• Experience with managing campaigns across retail platforms like Amazon and Google.
• Strong understanding of retail and commerce media trends.

Responsibilities

• Manage search and programmatic media across retailer networks.
• Execute campaign setup and budget recommendations.
• Optimize client accounts to meet KPIs.
• Prepare performance reports on a regular basis.
• Support junior team members' development.

Skills

Biddable performance media execution

Campaign management

Analytical skills

Collaboration

Project management

Proficient in English

Tools

Microsoft Office Suite

Pacvue

Skai

Epsilo

Job description

About WPP Media

WPP is a global communications company that specializes in data, intelligence and marketing solutions. WPP Media is its AI‑driven media operating unit, which brings together media, data and partnership expertise to deliver personalised campaigns at scale.

Core Values

• Be Extraordinary by leading collectively to inspire transformational creativity.
• Create an open environment by balancing people and client experiences and cultivating trust.
• Lead optimistically by championing growth and development to mobilise the enterprise.

Role Summary and Impact

As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe and Asia to deliver high‑impact solutions in a collaborative, multicultural environment. The Senior Executive, Commerce role focuses on retail and marketplace media, delivering excellence in biddable retail media channels (search and programmatic) and managing the end‑to‑end campaign process.

Job Responsibilities

• Manage search and programmatic media activations across several retailer media networks, including Amazon, CitrusAd, Criteo, The Trade Desk, Walmart, etc.
• Execute campaign setup, bid recommendations and budgeting to ensure overall client goal attainment, including the use of retail bid‑management technologies such as Pacvue, Skai and Epsilo.
• Interact effectively with regional teams internally (Europe, North America, Asia) and communicate with external partners.
• Optimize client accounts to meet established KPIs.
• Ensure ongoing campaign compliance with GroupM established guidelines and best practices.
• Prepare campaign performance reports on a weekly, monthly and quarterly basis.
• Identify insights and optimisations using historical data and competitive research.
• Address technical issues with media campaign serving.
• Understand key drivers of performance on various e‑commerce platforms and marketplaces.
• Assist with reconciliation, invoicing/billing, trafficking and mapping data to our internal media campaign management platform.
• Support junior team members’ work and help with their development.

Minimum Requirements

• At least 2 years of experience in biddable performance media execution, with a strong preference for retail media execution.
• Experience in campaign management and optimisation across multiple retail platforms (Amazon, Instacart, Walmart, Target, Kroger, Criteo, Google, Meta, etc.).
• Strong drive to understand the retail landscape and latest trends in commerce media.
• Strong analytical skills, with the ability to analyse data and develop insights that inform strategy and optimisation.
• Ability to collaborate and work effectively with internal teams and external partners.
• A self‑starter attitude that thrives in a fast‑paced environment.
• Basic knowledge of measurement capabilities and restrictions in third‑party partners preferred.
• Excellent project‑management skills; able to coordinate projects across multiple teams and functions.
• Proficient in English.
• Experience across the Microsoft Office Suite, including Excel, PowerPoint and Outlook.

Life at WPP Media & Benefits

Our benefits include competitive medical, group retirement plans, vision and dental insurance, paid time off, partner discounts and mental‑health awareness days. We offer a hybrid work model with office attendance about four days a week.

WPP Media is an equal‑opportunity employer and considers applicants for all positions without discrimination. We are committed to fostering a culture of respect in which everyone feels they belong and has an equal opportunity to progress in their careers.

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