Senior Director – CRM & Market Intelligence

Noventiq India, Ltd.; Mumbai; On-site; INR 5,000,000 - 7,500,000; Full time

Job summary

Noventiq India, Ltd. invites applications for a Senior Director – CRM & Market Intelligence to strengthen sales review governance, pipeline visibility, customer intelligence, and commercial excellence across Noventiq India group entities.

Reporting to the President – India, this strategic leadership role will drive CRM analytics, sales governance, market intelligence, and cross-sell/up-sell initiatives while partnering closely with senior business leaders to accelerate revenue growth.

Qualifications

• Approximately 20 years of experience in sales, sales operations, CRM analytics, or related commercial leadership roles.
• Extensive experience in B2B technology, IT services, cloud or cybersecurity sectors.
• Proven track record partnering with senior leaders across multiple units and regions.
• Hands-on with CRM platforms, dashboards, forecasting, and pipeline analytics.
• Demonstrated ability to translate customer intelligence into practical commercial programs.
• Strong business acumen with enterprise sales process knowledge.

Responsibilities

• Analyze CRM data to deliver a consolidated view of pipeline performance and forecasting.
• Establish executive dashboards and reporting standards for visibility and actions.
• Lead AI-driven customer and market intelligence initiatives and identify growth opportunities.
• Support account prioritization and cross-sell/up-sell across strategic areas.
• Collaborate with sales, finance, marketing, and delivery teams to improve sales execution.
• Deliver timely executive insights to guide strategic planning and revenue growth.

Skills

CRM analytics

Sales operations

Revenue operations

Business intelligence

Customer analytics

Data visualization

Stakeholder management

Forecasting

Pipeline management

Sales governance

Education

Engineering or Technology degree

MBA (preferred)

Tools

CRM platforms

Sales dashboards

Forecasting tools

Job description

10 - 20 Years

Full-Time

Job Description

Noventiq is hiring!

Noventiq (Noventiq Holdings PLC) is a premier global provider of cutting-edge digital transformation and cybersecurity solutions, headquartered in London. We empower businesses to thrive in the digital age, connecting them with top-tier IT vendors and delivering our own innovative services and proprietary solutions.

Our success is driven by a robust three-dimensional strategy focused on expanding our market presence, diversifying our product portfolio, and enhancing our sales channels. Through strategic M&A activities, we are poised to capitalize on industry consolidation and achieve unprecedented growth. With a dynamic team of approximately 6,400 employees operating in around 60 countries, we have a significant footprint in regions with immense growth potential, including Latin America, EMEA, APAC, and a notable presence in India.

Join a globally recognized organization, celebrated with multiple "Great Place to Work" awards. At Noventiq, your ideas matter. We foster an environment where innovation thrives, and collaboration is a cornerstone. Be a part of our journey to drive digital transformation worldwide.

Ready to Make an Impact?

If you're passionate about shaping the future of digital transformation, we want you on our team. Join us and be a part of a global organization where your contributions are valued and your potential is limitless. Join us today!

The Noventiq team is looking for a Senior Director – CRM & Market Intelligence to strengthen sales review governance, pipeline visibility, customer intelligence, and commercial excellence across Noventiq India group entities. Reporting directly to the President – India, this strategic leadership role will drive CRM analytics, sales governance, market intelligence, and cross-sell/up-sell initiatives while partnering closely with senior business leaders across the organization.

The successful candidate will bring approximately 20 years of experience in sales, sales operations, CRM analytics, business intelligence, and commercial leadership, with the ability to transform fragmented data into executive-level insights and actionable sales strategies that accelerate revenue growth and improve sales performance across multiple business entities.

RESPONSIBILITIES

• Analyze CRM data across multiple systems to create a consolidated view of pipeline performance, forecasting, account coverage, conversion ratios, and sales productivity.
• Establish common reporting standards, executive dashboards, and performance insights that clearly highlight business performance, risks, opportunities, and recommended actions.
• Lead the AI-driven development of customer and market intelligence, including account potential, white-space opportunities, buying centers, technology footprint, renewal opportunities, competitive landscape, industry trends, and demand signals.
• Support account prioritization by identifying growth opportunities across Cloud, Cybersecurity, Managed Services, Data, AI, and other strategic solution areas.
• Identify and drive cross-sell and up-sell opportunities by analyzing installed base, purchase history, renewal cycles, solution adoption, and unmet customer needs.
• Partner with sales and solution teams to convert customer insights into targeted sales plays, account campaigns, and measurable pipeline generation initiatives.
• Lead a consistent sales review governance framework across Noventiq India group entities, covering pipeline performance, forecasting, win/loss analysis, account movement, execution risks, and corrective actions.
• Drive CRM discipline by improving opportunity qualification, stage progression, deal hygiene, data quality, forecast confidence, and closure commitments.
• Collaborate with entity leaders, sales leaders, finance, marketing, alliances, delivery, customer success, and regional/global leadership to improve sales execution, reporting consistency, and commercial decision-making.
• Deliver timely, accurate, and actionable executive insights that support strategic planning, sales performance, and sustainable revenue growth.

REQUIREMENTS

• Approximately 20 years of experience in sales, sales operations, revenue operations, CRM analytics, business intelligence, customer analytics, or other commercial leadership roles.
• Strong experience within B2B technology, IT services, Cloud, Cybersecurity, Software, Managed Services, or Digital Transformation organizations. Previous experience in Cloud Sales and Cybersecurity Sales will be considered an advantage.
• Proven experience partnering with senior leadership across multiple business units, legal entities, regions, or complex organizational structures.
• Hands-on experience with CRM platforms, sales performance dashboards, pipeline analytics, forecasting, account planning, and sales review governance.
• Demonstrated ability to identify cross-sell and up-sell opportunities and convert customer intelligence into practical commercial programs.
• Strong commercial acumen with a deep understanding of enterprise sales processes, opportunity qualification, account expansion, partner-led selling, and enterprise customer engagement.
• Excellent analytical capabilities with the ability to consolidate fragmented data, identify trends, validate assumptions, and translate findings into meaningful business recommendations.
• Deep expertise in CRM governance, opportunity management, pipeline management, data quality, forecasting, and sales reporting.
• Excellent communication and stakeholder management skills with the ability to influence senior leaders, drive sales discipline, and present concise, action-oriented recommendations.
• Strong understanding of customer industries, competitive landscape, technology trends, and demand-generation opportunities.
• Engineering or Technology degree required; MBA preferred.
• Professional certifications in CRM platforms, Sales Operations, Revenue Operations, Business Intelligence, Data Visualization, Cloud Fundamentals, Cybersecurity Fundamentals, or equivalent practical experience are considered an advantage.

SUCCESS MEASURES

• Drive measurable improvements in pipeline creation, progression, quality, and conversion across Noventiq India group entities.
• Improve CRM hygiene, pipeline visibility, forecast confidence, opportunity qualification, and overall sales discipline.
• Identify and enable measurable cross-sell and up-sell opportunities across the existing customer base.
• Enable better leadership decision-making through timely, accurate, and actionable sales intelligence.
• Improve collaboration across group entities through standardized reporting, shared sales plays, and common customer intelligence frameworks.