Senior Content Writer

Adsyndicate; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

Adsyndicate in Bengaluru, Karnataka is seeking a full-time, in-house Senior Content Writer to craft and edit copy for print, web, mobile, video and social media. You will work with accounts and design teams to brainstorm concepts, develop messaging and ensure brand voice across projects.

The role demands 5+ years of content writing experience, strong research skills, and a versatile writing style. Knowledge of digital marketing and SEO is preferred, with a keen eye for detail and deadlines.

Qualifications

• 5+ years of content writing experience, preferably at an ad agency.
• Proficiency in Web Content Writing and crafting engaging narratives.
• Strong skills in Content Strategy and Research to support creative and strategic initiatives.
• Exceptional Proofreading and Editing capabilities to ensure high-quality outputs.

Responsibilities

• Interpret creative briefs to develop and produce creative concepts through the execution on assigned brands.
• Research and understand the client's needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in-person meetings.
• Write original copy and edit content for a range of corporate marketing and communications materials.
• Collaborate with a team of account managers and creative staff from concept development to delivery of final product.
• Present copy concepts and final deliverables to internal team, and to client representative as needed, and participate in client pitches on occasion.
• Revise copy based on internal and client feedback/direction.

Skills

Content writing

Web content writing

Content strategy

Research

Proofreading

Editing

SEO basics

Time management

Communication

Education

Bachelor’s degree in English, Journalism, Communications, or related field

Job description

At Adsyndicate, we believe remarkable talent, enthusiasm, and creative thinking add up to great work. We’re looking for a creative thinker with excellent writing and research skills to help us elevate that work as our full-time, in-house senior content writer. As a member of the creative team, our Sr. Content Writer will write and edit copy for a variety of projects (including print, web, mobile, video, and social media), working closely with the accounts and design teams to brainstorm ideas, create concepts, and develop messaging. Thorough research and interviews will be required to understand each client's industry, products/services, branding, and marketing goals. The most successful content writer will be a quick learner with a versatile writing style.

Objectives of this Role

• Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times
• Continually raise the bar on creativity, writing fresh copy that connects with the desired audience and drives action
• Comfortably vary voice, style, and other characteristics demanded by the industry, company, or target audience at hand
• Maintain up-to-date knowledge of communication and client-related industry trends
• Stay updated on appropriate style guidelines and brand voice for consistency in messaging

Daily and Monthly Responsibilities

• Interpret creative briefs to develop and produce creative concepts through the execution on assigned brands
• Research and understand the client's needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in-person meetings
• Write original copy and edit content for a range of corporate marketing and communications materials
• Collaborate with a team of account managers and creative staff from concept development to delivery of final product
• Present copy concepts and final deliverables to internal team, and to client representative as needed, and participate in client pitches on occasion
• Revise copy based on internal and client feedback/direction.

Skills and Qualifications

• 5+ years of content writing experience, preferably at an ad agency
• Proficiency in Web Content Writing and crafting engaging narratives
• Strong skills in Content Strategy and Research to support creative and strategic initiatives
• Exceptional Proofreading and Editing capabilities to ensure high-quality outputs
• Ability to manage multiple projects while meeting deadlines and maintaining quality
• Strong understanding of digital marketing and SEO best practices (preferred)
• Excellent written, verbal communication, and interpersonal skills
• Bachelor’s degree in English, Journalism, Communications, or related field; advanced degree is a plus
• Prior experience working with clients across various industries is advantageous