Senior Content Creator

Zoo Media; Mumbai; On-site; INR 600,000 - 900,000; Full time

Job summary

Zoo Media in Mumbai seeks a Senior Content Creator to conceptualize, produce, and manage engaging digital content across social platforms. You will craft platform-specific narratives, plan shoots, and ensure alignment with brand objectives and timelines.

You thrive in a fast-paced agency environment, stay updated on trends, guide junior team members, and collaborate with strategy, design, and production teams to deliver high-impact campaigns.

Qualifications

• 2–4 years of experience in content creation, social media, digital marketing, or a related role.
• Strong understanding of Instagram, YouTube, LinkedIn, TikTok, and emerging platforms.
• Excellent scriptwriting, copywriting, and storytelling abilities.
• Experience planning and executing content shoots independently.
• Strong understanding of content trends, audience behavior, and platform algorithms.
• Knowledge of video editing tools such as Premiere Pro, CapCut, VN, or similar platforms is an advantage.
• Strong communication, collaboration, and project management skills.
• Ability to manage multiple projects in a fast-paced agency environment.

Responsibilities

• Create engaging, platform-first content across social media channels while maintaining brand tone and objectives.
• Contribute to content planning by generating ideas and identifying trends to boost engagement.
• Research industry trends and platform updates to propose fresh ideas.
• Write scripts, captions, headlines, video descriptions, and platform-specific copy.
• Plan and independently execute content shoots aligned with brief and campaign goals.
• Coordinate with editors, designers, and production teams to ensure timely content delivery.
• Review content for accuracy and brand adherence before publishing.
• Monitor performance with platform analytics and provide optimization insights.
• Support development and execution of content calendars across campaigns.
• Collaborate with stakeholders to translate briefs into engaging digital content.
• Lead projects from ideation to execution, maintaining quality and deadlines.
• Stay updated on social media trends and best practices to improve output.
• Mentor junior team members to maintain creative excellence.

Skills

Content creation

Social media

Digital marketing

Platform understanding

Scriptwriting

Video editing basics

Project management

Team collaboration

Tools

Premiere Pro

CapCut

VN

Job description

We are looking for a creative, trend-savvy, and execution-focused Senior Content Creator to conceptualise, create, and manage engaging digital content across social media platforms. This role requires a strong understanding of platform-first storytelling, content strategy, production coordination, and audience engagement while ensuring content aligns with brand objectives and business goals.

Key Responsibilities

• Create engaging, platform-first content across social media channels while maintaining consistency with the brand’s tone, style, and communication objectives.
• Contribute to content planning by generating creative ideas and identifying relevant trends, formats, and opportunities to enhance audience engagement.
• Research industry trends, competitor content, and platform updates to recommend fresh and innovative content ideas.
• Write compelling scripts, captions, headlines, video descriptions, and platform-specific copy tailored to different audiences.
• Plan and independently execute content shoots, ensuring all content aligns with the approved creative brief and campaign objectives.
• Coordinate with editors, designers, and production teams by organizing footage, sharing creative direction, and ensuring timely content execution.
• Review and quality‑check content before publishing to ensure accuracy, consistency, and adherence to brand guidelines.
• Monitor content performance using platform analytics and provide insights to optimize future content strategies.
• Support the development and execution of content calendars while ensuring timely delivery across multiple campaigns.
• Collaborate with internal stakeholders to understand campaign objectives and translate briefs into engaging digital content.
• Take ownership of assigned projects from ideation through execution while maintaining quality standards and meeting deadlines.
• Stay updated with emerging social media trends, creator best practices, and platform innovations to continuously improve creative output.
• Provide guidance and support to junior team members while maintaining creative excellence across projects.

Preferred Skills

• 2–4 years of experience in content creation, social media, digital marketing, or a related role.
• Strong understanding of Instagram, YouTube, LinkedIn, TikTok, and emerging social media platforms.
• Excellent scriptwriting, copywriting, and storytelling abilities.
• Experience planning and executing content shoots independently.
• Strong understanding of content trends, audience behavior, and platform algorithms.
• Basic knowledge of video editing tools such as Premiere Pro, CapCut, VN, or similar platforms is an advantage.
• Strong communication, collaboration, and project management skills.
• Ability to manage multiple projects while working in a fast-paced agency environment.

What’s In It For You

• Opportunity to create impactful content for leading national and global brands.
• Hands‑on exposure to end-to-end content strategy, production, and campaign execution.
• Opportunity to collaborate with creative, strategy, media, and production teams on high‑impact campaigns.
• A fast‑paced, collaborative environment that encourages creativity, ownership, and continuous professional growth.
• Career development opportunities within the Zoo Media Network ecosystem.