Search Engine Optimization Specialist

PRP Professional Edge Associates Pvt Ltd; Mumbai; On-site; INR 300,000 - 540,000; Full time

Job summary

PRP Professional Edge Associates Pvt Ltd in Maharashtra is seeking an SEO Specialist to develop and implement effective SEO strategies that grow organic traffic and improve online presence.

You will collaborate with the marketing team to optimize content, monitor performance using Google Analytics and Search Console, and stay updated on search engine changes. This role requires strong analytics and tool proficiency (SEMrush, Moz, Ahrefs).

Qualifications

• Experience with SEO tools and best practices.
• Ability to analyze metrics and adjust strategies.
• Knowledge of Google Analytics and Search Console.
• Ability to work independently and in a team.
• Strong communication of SEO strategies and results.

Responsibilities

• Conduct keyword research to identify opportunities for content optimization.
• Optimize website content, including meta tags, headings, and images, to improve search engine visibility.
• Monitor and analyze website performance using tools such as Google Analytics and Search Console.
• Stay up-to-date with the latest SEO trends and algorithm changes to ensure compliance and effectiveness.
• Collaborate with content creators to develop SEO-friendly content that aligns with our brand strategy.
• Generate regular reports on SEO performance and provide actionable insights for improvement.

Skills

Keyword research

Content optimization

Analytics

Team collaboration

Communication

Tools

SEMrush

Moz

Ahrefs

Job description

We are seeking a Search Engine Optimization (SEO) Specialist to join our dynamic team in Maharashtra. The ideal candidate will be responsible for developing and implementing effective SEO strategies to enhance our online presence and drive organic traffic to our website. As an SEO Specialist, you will work closely with the marketing team to optimize website content, improve search engine rankings, and analyze performance metrics.

Key Responsibilities

• Conduct keyword research to identify opportunities for content optimization.
• Optimize website content, including meta tags, headings, and images, to improve search engine visibility.
• Monitor and analyze website performance using tools such as Google Analytics and Search Console.
• Stay up-to-date with the latest SEO trends and algorithm changes to ensure compliance and effectiveness.
• Collaborate with content creators to develop SEO-friendly content that aligns with our brand strategy.
• Generate regular reports on SEO performance and provide actionable insights for improvement.

Required Skills

• Strong understanding of search engine algorithms and ranking factors.
• Proficiency in SEO tools such as SEMrush, Moz, or Ahrefs.
• Excellent analytical skills and attention to detail.
• Ability to work independently and as part of a team.
• Strong communication skills to effectively convey SEO strategies and results.

If you are passionate about digital marketing and have a keen interest in search engine optimization, we would love to hear from you. Join us in our mission to enhance our online visibility and drive growth through effective SEO strategies.