Salesforce Principal Engineer

Vericence; India; On-site; INR 4,000,000 - 7,000,000; Full time

Job summary

Vericence, a digital engineering and technology consulting firm, seeks a Salesforce Principal Engineer responsible for design, architecture, development, and maintenance of Salesforce Sales Cloud applications.

The role requires extensive experience integrating Salesforce with third-party tools (MuleSoft, SOAP/REST) and defining roadmaps for upgrades and enhancements. Strong hands-on Salesforce Sales Cloud expertise is essential, including Admin and Development.

Qualifications

• At least ten years of Salesforce Sales Cloud design and deployment.
• Proficient with Lead Management, Territory Management, and forecasting.
• Strong security, data modelling, reports, and dashboards.
• Hands-on Apex, Lightning LWCs, Visualforce, and SOQL.
• Experience with Einstein AI and Data Cloud.
• PD I certification; PD II preferred; Sales Cloud Consultant cert preferred.

Responsibilities

• Gather and analyze business requirements with stakeholders.
• Design and customize Salesforce Sales Cloud to meet needs.
• Integrate Salesforce with external systems and ERP.
• Ensure performance, storage, and data integrity.
• Provide training and technical support for adoption.
• Maintain documentation and best practices; participate in SDLC (Kanban).
• Participate in code reviews and pair-programming sessions.

Skills

Sales Cloud

Apex programming

Lightning Web Components

SOQL

Visualforce

Einstein AI

Data Cloud

DevOps Git

Integration patterns

Architecture design

PD I certification

Sales Cloud Consultant

Tools

JIRA

Confluence

Git

Job description

Vericence is a digital engineering and technology consulting firm helping enterprises build AI-driven platforms, modernize legacy systems, and scale innovation through cloud, data, and intelligent engineering. We partner with global organizations to deliver high-impact technology solutions and build world-class engineering teams.

Position Overview

Salesforce Principal Engineer is primarily responsible for the design, architecture, development, and maintenance of Salesforce Sales Cloud applications, including requirements analysis, development, testing and implementation.

Should have extensive experience integrating Salesforce with third-party tools using solutions like MuleSoft, Web Services (SOAP/REST), and other integration platforms. The role involves defining roadmaps for upgrades, enhancements, and development efforts, designing solutions, and collaborating in Agile environments.

This position expects strong hands-on experience in Salesforce Sales Cloud including Admin and Development.

DUTIES AND RESPONSIBILITIES:

• Work with stakeholders to gather and analyze business requirements.
• Analyze, design, develop, & maintain customizations and configure Salesforce Sales Cloud to meet specific business requirements.
• Integrate Salesforce Sales Cloud with external systems including ERP systems and other third-party applications.
• Optimize performance and scalability of Salesforce CRM solutions, ensuring performance, storage and data integrity.
• Conduct user training and provide technical support, as needed, to ensure successful adoption and utilization of new functionality.
• Responsible for establishing best practices for configuration, design and development in Salesforce (Sales Cloud) and maintain necessary documentation.
• Stay updated with the latest features and capabilities of Salesforce and proactively recommend enhancements and improvements to existing solutions.
• Participate in code reviews, Pair-Programming/testing Sessions.
• Proactive system maintenance.
• Participate in the full SDLC (Kanban), including requirement analysis, story writing, design and implementation, estimations, and other aspects of iterative development.

KNOWLEDGE AND SKILLS REQUIRED:

• At least ten (10) years of demonstrated expertise designing, implementing, and supporting Enterprise-grade technical solutions meeting complex business requirements in Salesforce Sales Cloud.
• Excellent knowledge of Sales Cloud functionality including Lead Management, Territory Mangement, Collaborative Forecasting, Pipeline Inspection etc, with experience in Sales domain.
• Proficiency in Salesforce security, user management, platform maintenance, data modelling, reports and dashboards.
• Proficiency in Apex programming.
• Strong experience working with Lightning, and Lightning Web Components,SOQL, Visualforce and other Salesforce tools.
• Experience and implementation of Einstein AI tools.
• Experience in Agentforce and Data Cloud.
• Working knowledge of DevOps, usage of Git
• Familiarity with integration patterns such as batch processing, event-driven architecture, and real-time integrations.
• Excellent communication skills and ability to collaborate effectively with cross-functional teams and stakeholders.
• Strong analytical and problem-solving skills, with a keen attention to detail and accuracy.
• Required – PD I certification, preferred PDII.
• Preferred – Sales Cloud Consultant Certification.

KNOWLEDGE AND SKILLS DESIRED:

• Experience in Continuous Integration and automated testing strategies is a strong plus.
• Experience in MCAE+ and Account Engagement (Pardot) is a plus.
• Experience in Salesforce Cadences a plus.
• Working knowledge of JIRA, Confluence, Kanban methodology preferred.