Sales Manager - Bardhaman

Swiggy; Bardhaman; On-site; INR 480,000 - 720,000; Full time

Job summary

Swiggy is seeking a Sales Manager I to own a defined geography and foster strong relationships with restaurant partners. You will conduct in-person visits, demos, ROI analyses, and position Swiggy solutions as growth drivers.

This role emphasizes consultative selling, lifecycle management, and data-driven problem solving to boost partner performance. Ideal candidates have 0-2 years in B2B or field sales, with a proven ability to meet targets, manage pipelines, and leverage Excel to build

Qualifications

• Strong Excel skills: pivot tables, VLOOKUP, dashboards.
• Track record of meeting or exceeding targets and managing pipeline.
• Experience in B2B sales or field sales is preferred.
• Post-graduate in marketing or sales preferred.

Responsibilities

• Own a defined geographic territory and build relationships with restaurant partners.
• Conduct in-person visits, product demos, ROI analysis and present mutual benefits.
• Perform consultative selling by diagnosing needs and aligning Swiggy products.
• Manage lifecycle from pitching to activation and ongoing support.
• Track adoption metrics and troubleshoot to drive growth for partners.
• Own sales targets and maintain your own pipeline and conversion rates.

Skills

Excel proficiency

Target achievement

Data analysis

Communication

Education

Postgraduate in marketing or sales

Tools

Excel

Google Sheets

WSP

Job description

About Swiggy:

Swiggy is Indias leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands. With a presence in 500+ cities across India, partnerships with hundreds of thousands of restaurants, an employee base of over 5000, a 2 lakh+ strong independent fleet of Delivery Executives, we deliver unparalleled convenience driven by continuous innovation. Built on the back of robust ML technology and fuelled by terabytes of data processed every day, Swiggy offers a fast, seamless and reliable delivery experience for millions of customers across India. From starting out as a hyperlocal food delivery service in 2014, to becoming India’s leading on-demand convenience platform today, our capabilities result not only in lightning-fast delivery for customers, but also in a productive and fulfilling experience for our employees.

Role: Sales Manager I

A Sales Manager owns the acquisition and engagement of single-outlet independent restaurants across an assigned city. You are the primary touchpoint for these restaurants learning their business understanding their challenges, and building a partnership where you help the restaurant partner directly drive their growth in orders, visibility, and customer engagement. This role is Consultative & On-Field and requires you to be resourceful, adaptable, and genuinely invested in your partners' success. You'll develop consultative sales skills, learn restaurant operations intimately, and build the foundation for scaling your career.

Job Description:

• Own a defined geographic territory: build strong and successful relationships with the assigned restaurant partners
• Field-intensive engagement: Conduct in-person visits, walking restaurants through product demos, ROI analysis, and present how working with Swiggy is a mutually beneficial relationship
• Consultative selling: Diagnose restaurant needs through questions about their current channels, delivery logistics, marketing spend, and business goals. Position Swiggy’s products as solutions, not features
• Relationship management: Manage the full lifecycle each month, pitching, negotiation, activation, and ongoing support to the restaurant partner
• Data-driven problem solving: Track adoption metrics, identify why restaurants aren't growing, troubleshoot issues, and course-correct
• Revenue responsibility: Own targets within your territory; track your own pipeline and conversion rates
• Excel mastery: all the data related to your day-to-day work will be on the city and central trackers, so you must have advanced knowledge of Excel/Google sheet/WSP
• Market research: Stay updated on restaurant trends, competitive landscape, and local market dynamics. Feedback from the field informs product direction 80 to 90 In-person meetings with restaurant partners a month

What We're Looking For

Experience & Background:

• 0-2 years in B2B sales, field sales, or business development (preferably in FMCG, food/beverage, or hotel industry)
• Track record of meeting or exceeding targets and managing your own pipeline
• Restaurant Business is a round-the-clock business; the role holder has to take ownership of the growth of the assigned portfolio of restaurant partners.
• Comfort with data, especially Excel—you should be able to build pivot tables, use VLOOKUP, and create dashboards without help
• Post - Graduated preferably in marketing or sales