Sales Consultant - Retail Excellence

ZEISS Group

Bengaluru

On-site

INR 1,500,000 - 1,900,000

Full time

5 days ago
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Job summary

ZEISS Group in Bengaluru seeks a seasoned professional to drive retail excellence across ZEISS Vision Centers, deploying SOPs and driving KPI performance. The role bridges stores with Marketing, Training and Technology teams to ensure capability and standardization.

You will own KPI tracking, root-cause analysis and structured improvement plans while influencing franchise/partner stores. Strong analytics, Excel proficiency and customer-centric mindset are essential.

Qualifications

  • 5-7 years of progressive sales or product training experience with strong retail operations knowledge.
  • Ability to translate data into actionable improvement plans and drive KPI improvements.
  • Strong stakeholder management and cross-functional collaboration skills.

Responsibilities

  • Deploy and standardize SOPs across all ZEISS Vision Centers (ZVCs).
  • Monitor KPIs, analyze footfall, conversion, ATV and revenue per store/employee.
  • Conduct root-cause analysis to identify underperformance and develop structured improvement plans.
  • Coordinate cross-functional actions between stores and Marketing, Training and Technology teams.
  • Identify gaps in store capability and support training with playbooks and coaching frameworks.
  • Drive consistency of the customer journey and selling standards across ZVC stores.
  • Maintain the ZEISS Retail Excellence dashboard and governance with regular reviews.

Skills

Retail sales
Training programs
Analytics
Cross-functional
Stakeholder management
Excel

Tools

Excel
BI dashboards

Job description

ZEISS in IndiaZEISS in India is headquartered in Bengaluru and present in the fields of Industrial Quality Solutions, Research Microscopy Solutions, Medical Technology, Vision Care and Sports & Cine Optics.ZEISS India has 3 production facilities, R&D center, Global IT services and about 40 Sales & Service offices in almost all Tier I and Tier II cities in India. With 2200+ employees and continued investments over 25 years in India, ZEISS’ success story in India is continuing at a rapid pace.Further information at ZEISS India .Role PurposeDrive retail excellence, standardization and business performance across ZEISS VISION CENTERS (ZVCs) by ensuring consistent deployment of SOPs and best practices, robust tracking and diagnosis of retail KPIs, and execution of structured improvement plans. The role acts as the central bridge between ZVC stores/partners and cross-functional teams, ensuring stores have the right capabilities, tools, technology, marketing support and processes to perform at their full potential.Key Responsibilities1. SOP & Standard Practice DeploymentDeploy and implement retail SOPs and standards across all ZVCs.Drive consistent adoption of standard ways of working across stores.Monitor adherence and identify execution gaps.Establish and replicate best practices across the ZVC network.Continuously improve SOPs based on store feedback and business requirements.2. Retail KPI Management & AnalyticsOwn the tracking and performance review of key ZVC retail KPIs.Build and maintain a strong understanding of retail metrics and their interdependencies.Track and analyze footfall, conversion (eye-test, eye-test-to-purchase, overall), ATV, and revenue per store / per employee.Track and analyze product mix : frame, lens, sunglass and contact lens , along with frame–lens attachment, premiumization and brand/category mix.Track , analyze and improve quality KPIs such as NPS, returnsBenchmark stores against the network and against best-performing ZVCs.3. Performance Diagnosis & Improvement PlansIdentify underperforming stores, KPIs and categories.Conduct root-cause analysis to understand why performance is below potential.Develop structured framework with clear actions, owners and timelines.Work with ZVC partners and store teams to implement corrective actions.Track impact and ensure improvements are sustained.Scale successful interventions across the network.4. Cross-Functional Store EnablementAct as the key interface between ZVCs and Marketing, Training, Device/Technology, and other relevant functions.Translate store requirements and performance gaps into clear cross-functional actions.Ensure functions are aligned to store and business priorities.Drive closure of operational and capability gaps.Evaluate whether cross-functional interventions are translating into measurable store improvement.5. Store Capability & ExecutionIdentify gaps in store team capability and behaviour.Partner with Training to ensure relevant interventions are deployed.Monitor whether training is translating into improved execution and KPIs.Support stores with playbooks, tools, coaching frameworks and standard practices.6. Retail Experience & Customer JourneyDrive consistency in the ZVC consumer journey & experience.Monitor adherence to eye-test, consultation and selling standards.Identify friction points impacting conversion and consumer experience.Partner with relevant functions to improve customer experience and NPS.7. Retail Reporting & GovernanceMaintain a robust ZVC Retail Excellence dashboard.Prepare regular performance reviews highlighting: What happened | Why it happened | What needs to be done.Track action plans and ensure timely closure.Provide management with insights, risks, opportunities and recommendations.Key CompetenciesMore than 5-7 years of progressive sales / product Training experience with strong understanding of retail operations and retail KPIsStrong analytical and problem-solving abilityAbility to translate data into actionable improvement plansStrong understanding of category/product mix and retail productivitySOP / process deployment experienceStrong stakeholder and cross-functional managementAbility to influence franchise/partner stores, Retail management experience will be preferred.Strong execution and project management skillsGood Excel / BI / dashboarding capabilitiesCustomer-centric and commercially oriented mindsetYour ZEISS Recruiting Team:Itishree Pani
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