research executive

NielsenIQ; Mumbai; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Flexible working environment

Volunteer time off

LinkedIn Learning

Employee-Assistance-Program (EAP)

Job summary

NIQ is a leading consumer intelligence company helping clients understand buying behavior and market opportunities. This role blends data analysis with client consultation, shaping recommendations for top global brands.

You will manage projects, design research instruments, perform analyses, and present findings to drive product strategies and launches. The ideal candidate has experience in primary quantitative market research, strong communication, and the ability to influence decisions with

Qualifications

• Experience in Primary Quantitative Market Research with practical knowledge of research methodologies
• Proactive and strong interpersonal skills
• Very good influencing & persuading skills

Responsibilities

• Manage clients and research projects from start to finish within the T&D/Media industry
• Lead customized quantitative studies including project costing, questionnaire design, execution, analysis and reporting
• Coordinate project tasks between the project team and internal support/operations teams
• Consult on questionnaire design, analysis, reporting and writing
• Assist in developing strong proposals including costing, design and analytical framework
• Design questionnaires/focus group screeners/interviews to meet client objectives
• Synthesize primary and secondary findings into actionable insights for clients
• Prepare full reports and analyses (PowerPoint) with interpretations and recommendations
• Provide in-office research, admin and operational support to senior staff
• Ensure quality checks on reports for accuracy and alignment with requests

Skills

Quantitative Market Research

Statistics knowledge

Multivariate analysis

Client management

Project coordination

Education

MBA in Marketing from a Premium Institute

0.6 to 2.5 years experience in Quantitative Consumer Insights role

Statistics and multivariate analysis knowledge

Job description

Job Description

We won’t say we can predict the future, but our team of Market Research Analysts gets pretty close. This role combines data analysis and client consultation from the start, with plenty of room for growth. You find the stories behind scatter plots and help clients determine which products to launch. Your insights will influence decisions for some of today’s leading global companies.

• Managing clients and their respective projects custom research team in matters of market research based on experience in the T&D/ Media industry
• Reporting to a project lead, you will be responsible for the successful execution of customized quantitative studies, including project costing, questionnaire design, project management and execution, analysis and report writing.

Client Management

• Managing clients and their respective projects from beginning to end, including making actionable recommendations to support key business objectives
• Consistently exceeding client expectations from project inception through completion

Project Management

• Successfully manage multiple projects simultaneously, all in different design/analysis stages
• Proactively anticipating, troubleshooting, overcoming, and/or escalating challenges to your project lead in a timely manner
• Coordinating project task activities between your project team and internal support/operations team(s)
• Consulting (Questionnaire Design, Analysis, Reporting & Writing)
• Assist in the development of strong and captivating proposals to meet client needs, based on short research briefs and/or elaborate RFPs; including assisting with costing structure, methodological design, analytical framework, etc
• Designing questionnaires/focus group screeners/interview guides to meet the specific or unique client objectives
• Synthesis and communication of both primary and secondary research findings into actionable insights according to the client’s objectives
• Full reporting and analysis (via PowerPoint): Interpreting and analysing multivariate data, drawing insightful conclusions and providing recommendations, where applicable
• Provide "in office" research, administrative and operational support to senior staff
• Be directly accountable for work conducted for their nominated clients in terms of analyses, charting, etc and perform quality checks on all reports for alignment to request accuracy and correctness

A LITTLE BIT ABOUT YOU

• Experience in Primary Quantitative Market Research with practical knowledge of research methodologies
• Proactive
• Strong interpersonal skills
• Very Good Influencing & Persuading Skills

Qualifications

• MBA in Marketing from a Premium Institute
• 0.6 to 2.5 years experience in Quantitative Consumer Insights role
• Knowledge of statistics and multivariate analysis

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion