Manager - Quantitative Research

NielsenIQ; Mumbai; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Flexible working environment

Volunteer time off

LinkedIn Learning

Employee-Assistance-Program (EAP)

Job summary

NIQ is seeking a Market Research Analyst in Mumbai to lead client projects and translate data into actionable guidance for product launches. You will manage a small team, design studies, and deliver insightful reports that influence strategic decisions for top global brands.

The role blends data analysis with client consultation with strong growth potential. Ideal candidates have 4–7 years in quantitative consumer insights, solid stats knowledge, and proven project management and communication

Qualifications

• Experience in primary quantitative market research with brand tracking, health, ad hoc and segmentation.
• Strong client focus and proactive mindset required.
• Experience working with agencies is preferred.

Responsibilities

• Lead and manage client projects in market research with cross-functional teams.
• Oversee all stages from proposal to final report delivery.
• Design questionnaires, analysis plans, and reporting deliverables.
• Prepare presentations and share insights with clients.
• Manage a team of 4-5 researchers and ensure quality checks.
• Drive revenue through client relationship management and new services.

Skills

Strong client focus

Proactiveness

Interpersonal skills

Project management

Influencing & persuading

Team management

Statistical knowledge

Multivariate analysis

Job description

We won’t say we can predict the future, but our team of Market Research Analysts gets pretty close. This role combines data analysis and client consultation from the start, with plenty of room for growth. You find the stories behind scatter plots and help clients determine which products to launch. Your insights will influence decisions for some of today’s leading global companies.

RESPONSIBILITIES

• Managing clients and their respective projects' custom research team in matters of market research based on experience in one or more sectors (FMCG, Telecom, CPG, Tech & Durables etc.)
• Adept in independently handling all stages in a Customized Market Research Project:
• Project Launch after the study is awarded. This role has min. involvement in proposal making & proposal development & is execution heavy role.
• Questionnaire design, Analysis plan, Report planning & development
• Presentation preparation and sharing insights with client
• Team management
• Drive client satisfaction by providing insights and actionable recommendations duringpresentations or business reviews and also by providing value-added analyses andresponse to special requests.
• Undertake sales activities independently or in conjunction with senior staff in terms ofpreparation and delivery of proposal and credentials
• Ensure the generation of required revenue from the assigned client portfolio and proper
• Contract costing in order to meet the agreed budget targets
• Identify and recommend enhanced and new services that answer clients' business needs
• Build and maintain ongoing relationships with the identified key persons within clientorganization
• Accountable for key strategic clients in terms of execution of the full research cycle FromQuestionnaire design till final report delivery ensuring all quality checks are conducted todeliver insightful reports.
• Team handling . Team of 4-5 SRE & RE
• Managing projects independently, including client interaction & escalations if any
• Adherence of all NIQ based processes.

QUALIFICATIONS

A LITTLE BIT ABOUT YOU

Experience in Primary Quantitative Market Research with practical knowledge of research methodologies like Brand Tracking, Brand Health, Ad Hoc , CBC, Segmentation, NPS CSAT and Competitive Analysis etc.

• 4to 7years’ experience in Quantitative Consumer Insights role, preferably from agency side
• Strong Client Focus and Proactiveness
• Working knowledge of statistics and multivariate analysis
• Strong interpersonal skills
• Prior team management experience is a must
• Very Good Influencing & Persuading Skills
• Excellent project management skills
• Strong understanding of consumer behavior
• Knowledge of statistics and multivariate analysis
• Team management

ADDITIONAL INFORMATION

OUR BENEFITS

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

ABOUT NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the‑art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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OUR COMMITMENT TO DIVERSITY, EQUITY, AND INCLUSION

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion