Regional Visual Merchandiser

Lenskart; Mumbai; Hybrid; INR 1,200,000 - 1,800,000; Full time

Job summary

Lenskart in Mumbai region seeks a Regional VM Lead to oversee visual merchandising strategies across stores. The role requires 6-8 years in VM, including 3 years in leadership, plus strong vendor management and stakeholder communication.

You will drive VM standards, train staff, manage budgets, analyze sales data, and collaborate with marketing and operations to execute campaigns. This position is based in Mumbai with regional scope.

Qualifications

• Bachelor's degree in Retail Management, Marketing, Design, or related field.
• 6-8 years in visual merchandising with at least 3 years in a leadership role.
• Excellent communication and stakeholder management skills.

Responsibilities

• Develop and implement regional VM strategies aligned with brand standards to drive sales.
• Lead and mentor a team of Visual Merchandisers, including training and performance feedback.
• Oversee VM directive execution for consistency and quality across all stores in the region.

Skills

Leadership

Vendor management

Communication

MS Office

Education

Bachelor's degree in Retail Management, Marketing, Design, or related field

Tools

MS Office Suite

Job description

Job Summary:

We are seeking a dynamic and experienced Regional VM Lead to oversee and enhance the visual merchandising strategies across our [Mention Region] locations. The ideal candidate will possess 6-8 years of relevant experience with a proven track record in leading VM teams, managing vendor relationships, and executing impactful in-store displays. Excellent communication, leadership, and stakeholder management skills are crucial for this role.

Responsibilities:

• Develop and implement regional visual merchandising strategies that align with brand standards and drive sales.
• Lead and manage a team of Visual Merchandisers, providing guidance, training, and performance feedback.
• Oversee the execution of VM directives, ensuring consistency and quality across all stores in the region.
• Manage vendor relationships, including negotiation, procurement, and quality control of VM materials.
• Collaborate with cross-functional teams, such as marketing, operations, and sales, to ensure seamless execution of campaigns and promotions.
• Analyze sales data and customer feedback to identify opportunities for VM improvements and optimize store layouts.
• Conduct regular store visits to assess VM effectiveness and ensure compliance with brand guidelines.
• Manage the VM budget for the region, ensuring cost-effectiveness and efficient resource allocation.
• Provide regular reports on VM performance, including key metrics and insights to stakeholders.
• Train and mentor store staff on visual merchandising techniques and best practices.

Qualifications:

• Bachelor's degree in Retail Management, Marketing, Design, or a related field.
• 6-8 years of experience in visual merchandising, with at least 3 years in a leadership role
• Excellent communication and interpersonal engage and influence stakeholders at all levels.
• Strong leadership and team management abilities, with a proven track record of motivating and developing a team.
• Experience in vendor management, including negotiation, contract management, and performance evaluation.
• Proficiency in analyzing sales data and using insights to drive VM improvements.
• Strong organizational and execution skills, with the ability to manage multiple projects and priorities simultaneously.
• Proficiency in MS Office Suite.

Regards,

Santhosh

Email: [e-mail]