Regional Sales Manager

Morpheus; Chennai District; On-site; INR 1,800,000 - 3,000,000; Full time

Job summary

Morpheus seeks an accomplished marketing and sales leader for hospital and distribution network expansion across the assigned states. You will drive domestic growth for surgical products, OTC and corporate institutional sales, and coordinate between sales teams and management to achieve objectives.

The role requires 10–12 years of relevant experience, strong market intelligence, and a proven ability to hire and mentor field staff, design incentives, and clinch government tenders.

Qualifications

• 10–12 years of hospital sales and marketing experience in surgical products.
• Strong leadership and team-building capabilities for field sales teams.
• Proven track record in distribution channel development and government tenders.

Responsibilities

• Formulate and implement growth strategy for domestic hospital and FMCG markets.
• Lead quarterly sales reviews, presenting insights and action plans.
• Gather market intel (pricing, competitors) and advise management on pricing.
• Propose new products and promotional activities.
• Establish Private Institutional and Hospital sales division, hire/train staff, obtain approvals.
• Set up and manage field sales teams; oversee expenses, reports, and tours.
• Mentor sales staff and develop key customers; drive government tenders participation.

Skills

Marketing Strategy

Sales Leadership

Hospital Sales

Channel Development

Tenders & Government

Job description

Role & responsibilities

Marketing Strategy
o Selection and appointment of suitable distribution agencies for key markets in the assigned states for all each distribution channel - OTC surgical products, private and public hospital products and corporate institution sales, FMCG products.

• Strategy and implementation for achieving growth objectives for domestic business in consultation with GM, Sales.
  
• Conducting sales review meetings and presenting strategic insights along with plan of action with management on a quarterly basis
  
• Collection of key market intel (pricing, competitor activity, overall market trends, etc.) for all areas and products on a periodic basis and advising top management for periodic pricing corrections or changes in approach. Expected to have a strong grip on the market pulse
  
• Suggestions for new products, promotional activities, etc. to management
  
• Setting up of Private Institutional sales/Hospital sales division including hiring and training staff and also getting Medigrip approved in private institutions to initiate business.
  

Management of Sales Team & Activities

o Setting up and managing field sales team to effectively manage distribution system in the assigned areas. Includes expense management, trip reports, promotional activities, tour plans, lead management, etc.

• Mentor field sales staff and contribute to their growth in the firm, ensure stickiness of staff
  
• Regularly visit key customers through the assigned area to maintain business relationship, collect feedback and form new customers
  
• Monthly review of sales figures with sales team and appropriate corrective actions to achieve growth objectives o Hiring activities for territory managers in the assigned areas.
  
• Redesigning incentive structure for sales team to suitably motivate sales team to achieve overall growth objectives in consultation with management
  
• Design and implementation of timely promotional activities
  
• Timely identification and participation in key government tenders in coordination with sales administration and management
  

Preferred candidate profile

Minimum 10 to 12 years of experience in hospital sales and marketing in surgical products

Perks and benefits