Regional Business Manager

Elbrit Life Sciences; Mysuru; On-site; INR 1,200,000 - 2,500,000; Full time

Job summary

Elbrit Life Sciences is seeking a Regional Business Manager in India to drive regional sales growth, lead a team of ASMs and MRs, and achieve revenue targets within the assigned region. The role requires strategic planning, market analysis, and strong relationship management with doctors, hospitals and distributors.

The RBM will lead sales initiatives, analyze performance data, and coordinate with marketing for product launches and promotions.

Qualifications

• Experience leading regional sales teams in pharma/biotech.
• Ability to analyze market trends and data.
• Proven track record of meeting revenue targets.

Responsibilities

• Develop regional sales strategies to achieve targets.
• Monitor and ensure achievement of monthly, quarterly and annual sales targets.
• Identify new business opportunities and expand market presence.
• Drive sales initiatives and participate in key client meetings to enhance revenue generation.
• Utilize analytical skills to analyze market trends and performance data.
• Focus on converting KOLs to promote company products.
• Address low ROI areas and work with the team to improve performance.
• Empower the team to take initiative and make decisions.
• Recruit, train, mentor, and supervise ASMs and MRs.
• Set performance expectations, monitor progress, and provide feedback.
• Conduct regular team meetings and field visits.

Skills

Sales leadership

Market analysis

Team management

Relationship management

Strategic planning

Job description

Job Summary:

The Regional Business Manager (RBM) is responsible for driving sales growth, managing a team of Area Business Managers (ASMs) and Medical Representatives (MRs), and ensuring the achievement of revenue targets within the assigned region. The role involves strategic planning, market analysis, team leadership, and relationship management with key stakeholders, including healthcare professionals and distributors.

Key Responsibilities:

1. Sales & Business Development

• Develop and implement regional sales strategies to achieve business goals.
• Monitor and ensure the achievement of monthly, quarterly, and annual sales targets.
• Identify new business opportunities and expand the market presence of the companys products.
• Drive sales initiatives and participate in key client meetings to enhance revenue generation.
• Utilize analytical skills to analyze market trends and performance data.
• Focus on converting key opinion leaders (KOLs) to promote company products.
• Address low ROI areas and work with the team to improve performance.
• Empower the team to take initiative and make decisions.

2. Team Leadership & Management

• Support the professional development of subordinates through training and mentorship.
• Recruit, train, mentor, and supervise Area Business Managers (ASMs) and Medical Representatives (MRs).
• Set performance expectations, monitor progress, and provide feedback to ensure high productivity.
• Conduct regular team meetings and field visits to assess and improve performance.

3. Market Analysis & Strategy

• Conduct market research to analyze industry trends, competitor activities, and customer needs.
• Provide insights and recommendations to senior management for strategic decision-making.
• Plan and execute product launches and promotional campaigns in collaboration with the marketing team.

4. Relationship Management

• Build and maintain strong relationships with key stakeholders, including doctors, hospitals, pharmacies, and distributors.
• Ensure customer satisfaction by addressing their queries and concerns promptly.
• Collaborate with cross-functional teams to improve market penetration and brand positioning.

5. Compliance & Reporting

• Ensure adherence to all regulatory, ethical, and company compliance guidelines.
• Maintain accurate records of sales performance, market trends, and competitor activities.
• Prepare and submit periodic sales reports and forecasts to senior management.