Pursuit Writing Senior Analyst

8103 Acc Sol Pvt Ltd Company; Bengaluru; On-site; INR 700,000 - 1,100,000; Full time

Job summary

Accenture Bengaluru seeks an experienced Proposal Writer Senior Analyst to create clear, compelling content for client proposals, RFPs, and RFIs. You will collaborate with Response Managers, Sales Operations, and subject matter experts to translate solutions into persuasive narratives that align with templates and brand standards.

You will lead content development from kickoff through near-final drafts, ensuring accuracy, compliance, and high-quality submissions that support winning outcomes,

Qualifications

• Professional business writing and editing expertise.
• Familiarity with proposal templates and formatting standards within MS Office (Word, PPT).
• Proposal storytelling and value articulation.
• Ability to synthesize complex information clearly.
• Attention to detail and quality standards.
• Ensure compliance to all key requirements/ requests asked in proposal.
• Collaboration with subject matter experts and creative colleagues such as designers.

Responsibilities

• Proposal Planning and Alignment: Attend proposal kick-off and align with Response Managers and sales on response requirements, strategy, data sources.
• Proposal Content Development Ownership: Develop clear, compelling content for proposals, leveraging templates to near-final draft state.
• Value Proposition & Storytelling: Translate solution details into persuasive narratives to improve win rates.
• Content Quality & Consistency: Ensure accuracy and tone across all materials, adhering to brand standards.
• Compliance Requirements: Pull required data points for proposals and pre-fill ESG questionnaires.
• SME Collaboration & Input Integration: Interview and partner with experts and sales to gather inputs.
• Content Asset Development: Identify reusable content and contribute to knowledge repositories.
• Content Review & Iteration: Incorporate feedback to meet quality and submission standards.

Skills

Business writing

Editing

Proposal templates

MS Office

Storytelling

Content synthesis

Attention to detail

Compliance

Collaboration

Subject matter expert input

Education

Graduate degree

Tools

MS Office (Word, PowerPoint)

Job description

Skill required: Pursuit Services - Content management Designation: Pursuit Writing Senior Analyst Qualifications:Any Graduation Years of Experience:5 to 8 years

About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at www.accenture.com

What would you do? The Proposal Writer is a content creation role, responsible for developing clear, compelling, and compliant written content for proposals, RFPs, RFIs, and other client-facing sales materials. The role partners closely with Response Managers, Sales Operations, and subject matter experts to translate solutions and value propositions into persuasive narratives, leveraging approved data, collateral, and templates to efficiently produce high-quality submissions, typically progressing responses to an advanced (80-90%) draft state.

What are we looking for?

• Professional business writing and editing expertise
• Familiarity with proposal templates and formatting standards within MS Office (Word, PPT)
• Proposal storytelling and value articulation
• Ability to synthesize complex information clearly
• Attention to detail and quality standards
• Ensure compliance to all key requirements/ requests asked in proposal
• Collaboration with subject matter experts and creative colleagues such as designers to develop materials
• Knowledge of proposal requirements and compliance

Education Any Graduation Good to have skills

Experience using generative AI platforms to research, create, and find content ERP/ any certification required/preferred MS Office expertise

Roles and Responsibilities:

• Proposal Planning and Alignment: Attend proposal kick-off and align with Response Managers and sales on response requirements, strategy, available collateral, templates, and data sources to enable efficient and consistent proposal development.
• Proposal Content Development Ownership: Develop clear, compelling, and compliant written content for proposals, RFPs, RFIs, and other sales responses, leveraging standard templates, campaign-aligned messaging, and existing collateral to advance responses to a near-final draft state.
• Value Proposition & Storytelling: Translates solution details, differentiators, and client needs into persuasive narratives that demonstrate value, strengthen competitive positioning, and improve win rates.
• Content Quality & Consistency: Ensures accuracy, clarity, tone, and consistency across all written materials, adhering to brand standards and response guidelines.
• Compliance Requirements: Pull required compliance data points depending on proposal or presentation type, such as placement and client data, supplier diversity data, public sector reps, market intelligence/insights, security and ESG questionnaire pre-fills.
• SME Collaboration & Input Integration: Interviews and partners with subject matter experts and sales teams to gather inputs and incorporate technical and commercial details into proposal content.
• Content Asset Development: Identify high-performing sections/ proposals for reuse, update content based on pursuit outcomes, and contribute to knowledge repository improvements.
• Content Review & Iteration: Incorporates feedback from reviews and edits content to meet quality, compliance, and submission standardisation.

Operational Outcome KPIs

• First-draft acceptance rate
• Content quality score
• Win rate on supported proposals
• On-time content delivery rate
• Re-use effectiveness rate

Activity/ Execution KPIs

• Sections drafted per period
• Average draft turnaround time
• Revision cycles per section
• Template adherence rate
• Boilerplate utilization rate

About Accenture Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at www.accenture.com

Equal Employment Opportunity Statement We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities. Bring your incredible skills and join our global team of innovators. We come together from different backgrounds across the world and work with the latest technologies to create value and growth for our clients. With us, you’ll continue to learn and grow so you can advance in your career. Your personal dreams and ambitions are just as important to us; that’s why we offer support any way we can—when you thrive, we all thrive. Explore your next step at Accenture Belong. Grow. Thrive. Join a great place to work for reinventors who drive meaningful change for our clients, communities, and the world. World. Explore your next step at Accenture