Publisher Development Manager

Datawrkz; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Insurance - Medical Coverage

Family coverage options

Professional development support

Flexible, outcome-oriented culture

Onsite meals and recreation

Job summary

Datawrkz in Bengaluru is seeking a high-energy Senior Executive Sales (Supply Side) to accelerate publisher acquisition and revenue growth through outbound prospecting, multi-channel outreach, and strategic stakeholder mapping.

You will build a global pipeline, onboard mid-to-large publishers across Web, CTV and In‑App, manage Tier 1 partners, and coordinate with Ops on eCPM trends while maintaining CRM accuracy and driving measurable results.

Qualifications

• 2–4 years in digital advertising, publisher partnerships, or programmatic sales (≤140 chars).
• Proven track record in cold outreach, social selling, and multi-threading (≤140 chars).
• Solid understanding of SSPs, header bidding, and programmatic monetization models (≤140 chars).
• Proficiency with outreach tools (Apollo, Sales Navigator) and CRM platforms (≤140 chars).

Responsibilities

• Build a consistent outbound pipeline using cold email, calls, and LinkedIn (≤140 chars).
• Identify, qualify, and onboard mid-to-large publishers across Web, CTV, and In-App environments (≤140 chars).
• Tier 1 Publishers: Work with US and other major markets (≤140 chars).
• Collaborate with Ops on eCPM trends and inventory opportunities (≤140 chars).
• Maintain CRM accuracy and report pipeline health and trends (≤140 chars).

Skills

Outbound prospecting

Multi-channel outreach

Publisher partnerships

Programmatic monetization

CRM proficiency

Tools

Apollo

Sales Navigator

Job description

About Us:

Founded in 2013, Datawrkz is a rapidly growing global digital advertising solutions company

with a strong presence in India, the US, and the UK. Acquired by Nazara Technologies in 2022

and further strengthened by the acquisition of S&T in the UK, we continue to expand our global

footprint and capabilities.

Led by industry veterans, Datawrkz partners with advertisers and publishers to solve complex

marketing challenges across industries. We specialize in full-funnel advertising with a strong

focus on delivering measurable outcomes.

Our expertise spans Search, Social, Programmatic, and cutting-edge platform partnerships

(including Google, Meta, The Trade Desk, Amazon DSP, Vizibl, Ignition, and others), enabling us

to deliver innovative, performance-driven solutions.

With over a decade of experience, our team combines analytical rigor with deep product

knowledge to help mid-market clients and global brands achieve their marketing goals.

Learn more:

https://datawrkz.com/careers

https://datawrkz.com/company/

https://www.linkedin.com/company/datawrkz/

https://www.mediawrkz.com/

Role Overview

We are looking for a high-energy Senior Executive Sales (Supply Side) to accelerate publisher

acquisition and revenue growth. As a proactive \"hunter,\" you will build a global pipeline of high

value publishers through structured outbound prospecting, multi-channel outreach, and

strategic stakeholder mapping within the programmatic ecosystem.

Key Responsibilities

Outbound Prospecting (Core Focus): Build a consistent pipeline using cold email,

cold calling, and LinkedIn. Execute multi-touch sequences and ICP-based

segmentation to engage key decision-makers.

Publisher Acquisition: Identify, qualify, and onboard mid-to-large scale publishers

across Web, CTV, and In-App environments.

Tier 1 Publishers: Hands on experience in dealing with Publishers in the US and

other Tier 1 countries.

Relationship Management: Act as the primary lead during onboarding and early stage

growth; support long-term partnership development with Publishers, SSPs and

media owners.

Synergy With Ops Team: Collaborate with Ops team on eCPM trend, products to

identify and execute inventory scaling opportunities.

Revenue Targets: Can work independently to achieve the targets set by

Management.

Sales Hygiene: Maintain CRM accuracy (Zoho/HubSpot) and provide regular

reporting on pipeline health and market trends.

Skills & Experience

Experience: 2-4 years in digital advertising, publisher partnerships, or programmatic

sales.

Outbound Mastery: Proven track record in cold outreach, social selling, and multi

threading (engaging multiple stakeholders within an org).

Domain Knowledge: Solid understanding of SSPs, Header Bidding, and

programmatic monetization models.

Tech Stack: Proficiency with outreach tools (Apollo, Sales Navigator) and CRM

platforms.

Preferred Traits

Hunting Mindset: Driven by high activity levels and conversion-oriented outreach.

Data-Driven: Analyzing outreach metrics and inventory performance to optimize

results.

Global Fluency: Comfortable navigating various time zones and international

markets.

What Success Looks Like (First 3-6 Months)

Build a consistent and qualified outbound pipeline

Generate meetings with high-potential publishers

Contribute to new publisher onboarding and early revenue generation

Demonstrate strong activity-to-conversion ratios across outreach channels

Compensation and Benefits:

Insurance - Medical Insurance Coverage of 3,00,000 for individual, spouse, and kids.

Option of including parents and higher coverage amount of 5,00,000.

Performance-driven compensation with upside linked to revenue/gross margin.

Professional development supports reimbursement for relevant

certifications/courses.

Medical insurance coverage (base + flexible options for family).

A flexible, outcome-oriented work culture, supported by a global leadership team.

Onsite perks: meals, recreation, and an open, collaborative environment. Most

importantly the opportunity to own and shape Datawrkz's India growth story.