Project Marketing Manager

SQUAREA Consulting Pvt. Ltd.; Pune District; On-site; INR 800,000 - 1,200,000; Full time

Job summary

SQUAREA Consulting Pvt. Ltd. in Pune is seeking a Marketing Manager to lead end-to-end project marketing for client brands, shaping strategies with the CMO and cross-functional teams.

You will work with market research, track campaigns, manage budgets, and coordinate with vendors and internal teams to ensure timely launches and accurate MIS reporting.

Qualifications

• Bachelor-level degree in Humanities/Sciences; PG in Communications or MBA Marketing required.
• Excellent written and spoken communication is mandatory.
• Candidates with experience in Finance/Real Estate/FMCG brands preferred.

Responsibilities

• Develop end-to-end project marketing plans for client projects and brands.
• Coordinate with market research teams to derive insights for sales and marketing.
• Conduct site visits and competitive analysis to identify opportunities.
• Track plan executions and ensure deadlines are met.
• Develop monthly and quarterly project-specific strategies based on data and goals.
• Collaborate with external partners and internal teams to launch campaigns.
• Serve as single point of contact for information, sales materials, and MIS.
• Monitor spends and keep costs within budget; report to CMO office.
• Analyze sales data to adjust marketing initiatives to meet targets.
• Support pre- and post-sales activities across 3-5 developers.
• Quality-check all brand communications against templates and coordinate with vendors to ensure output compliance.

Skills

Market research coordination

Campaign planning

Budget tracking

Stakeholder coordination

Communication skills

Sales alignment

Vendor management

Education

Graduate in Humanities / Sciences

Post-graduate in Communications / MBA- Marketing

Job description

• Develop the end-to-end Project Marketing plans for the client projects and brands
  working closely with the CMO.
• To coordinate with the market research team / platforms to understand market
  insights and using the same to improve sales and marketing.
• To regularly conduct site visits and visits to competitors to understand changes
  and identify opportunities and insights for the client and core business.
• To effectively track all executions of plans and ensure that they are carried out as
  per business expectations and confirm to set deadlines.
• To be involved in developing the monthly and quarterly project specific strategies
  based on data, insights and sales goals.
• To work closely with external partners and internal teams for taking campaigns
  live in a planned and timely manner.
• To be the single point of contact for all information, communication, sales
  material, updated calendar, business MIS on the project.
• To track actual spends and ensure costs are within the overall budget allocated
  to the project / developer and share weekly, monthly, quarterly updates to the CMO's
  office on the same.
• To monitor sales data and plan/ modify marketing initiatives so as to drive
  achievement of sales targets.
• To work-closely with the sales and marketing team in supporting various pre and
  post sales activities across 3- 5 developers at a time
• Quality check, all material and communication going out from the brand's
  template and ensure alignment with the corporate and project level brand templates
  for the same. To coordinate with vendors and ensure final compliance of all and
  every output.

Job Type:

Full Time

Location: Pune

Preferred candidate profile/ Qualifications:

• Graduate in Humanities / Sciences and Post-graduate in Communications /MBA- Marketing from well-known/ Tier-I / Top-20 B-schools of India
• Excellent written and spoken communication skills is mandatory for this position..
• Candidates with good communication understanding / experience in Finance / Real
  Estate / FMCG brands will be preferred.
• Compensation will be comparable to the best in the industry.
• USPs of this position: Fast-growing startup with vision to become an unicorn over 3- 5 years. Progressive benefits to be made available for star-performers