Product Marketing Manager Electronics 10 Years Delhi

Michael Page; India; On-site; INR 3,500,000 - 6,000,000; Full time

Benefits offered by this job

Exposure to senior leadership

Ownership of launches

Dynamic, growth-oriented environment

Competitive compensation

Career progression opportunities

Job summary

Michael Page in India seeks a senior Product Marketing Leader to own end-to-end product strategy, launches, and go-to-market initiatives. You will report directly to the CEO in a high-visibility role and lead cross-functional efforts across Sales, E-commerce, Brand, and Supply Chain.

The role requires 10+ years in product marketing with experience across lifecycle management and market analysis. MBA in Marketing preferred; experience in consumer electronics or home appliances is advantageous.

Qualifications

• Bachelor's degree in Marketing, Business, or related discipline.
• 10+ years of product marketing experience with ownership of at least one complete product launch cycle.
• Strong expertise in product positioning, GTM planning, and lifecycle management.
• Proven ability to analyse market, sales, and inventory data to drive business decisions.
• Experience working across multiple stakeholder groups and functions.
• Consumer electronics or home appliances industry experience highly advantageous.
• MBA or postgraduate qualification in Marketing preferred.

Responsibilities

• Define product positioning, USPs, target consumers, and value propositions.
• Track competitor activities and market trends to refine product strategies.
• Lead new product launches and execute go-to-market plans.
• Partner with Sales and E-commerce teams on pricing and promotional strategies.
• Manage products across their entire lifecycle, including EOL planning.
• Monitor sales, inventory, and PSI performance to ensure stock health.
• Develop compelling product content across retail, digital, and e-commerce channels.
• Deliver product training and sales enablement tools for channel partners.
• Analyse sales, inventory, and competitive data to identify opportunities and risks.
• Collaborate closely with Sales, Brand, Supply Chain, E-commerce, and Product teams

Skills

Product marketing

GTM planning

Lifecycle management

Market analysis

Cross-functional collaboration

Sales enablement

Pricing strategy

Content creation

Education

Bachelor's degree in Marketing

MBA in Marketing (preferred)

Job description

Job Description

• Own end-to-end product strategy & launches
• High-visibility role reporting to CEO

About Our Client

The company operates in the electronics manufacturing space and is a global leader. They are looking to expand their footprint in India and hence looking for a product marketing expert.

Job Description

• Define product positioning, USPs, target consumers, and value propositions.
• Track competitor activities and market trends to refine product strategies.
• Lead new product launches and execute go-to-market plans.
• Partner with Sales and E-commerce teams on pricing and promotional strategies.
• Manage products across their entire lifecycle, including EOL planning.
• Monitor sales, inventory, and PSI performance to ensure stock health.
• Develop compelling product content across retail, digital, and e-commerce channels.
• Deliver product training and sales enablement tools for channel partners.
• Analyse sales, inventory, and competitive data to identify opportunities and risks.
• Collaborate closely with Sales, Brand, Supply Chain, E-commerce, and Product teams

The Successful Applicant

• Bachelor's degree in Marketing, Business, or a related discipline.
• 10+ years of product marketing experience with ownership of at least one complete product launch cycle.
• Strong expertise in product positioning, GTM planning, and lifecycle management.
• Proven ability to analyse market, sales, and inventory data to drive business decisions.
• Experience working across multiple stakeholder groups and functions.
• Consumer electronics or home appliances industry experience would be highly advantageous.
• MBA or postgraduate qualification in Marketing is preferred.

What's on Offer

• Opportunity to influence business growth through strategic product decisions.
• Direct exposure to senior leadership and high-impact initiatives.
• Ownership of product launches and portfolio performance.
• Dynamic, collaborative, and growth-oriented work environment.
• Competitive compensation and long-term career progression opportunities.

Quote job ref: JN-092026-7112867