Product Marketing Executive

cloodot; Thrissur; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Cloodot Pvt Ltd. is seeking a Product Marketing Manager to craft and execute marketing strategies to raise product awareness and drive adoption.

The role involves defining product messaging, creating educational content, and conducting market and competitive analysis to guide demand generation and sales enablement. The ideal candidate will have a relevant degree and strong English communication skills, with the ability to lead and mentor teams across geographies.

Qualifications

• Bachelor’s degree as listed in the requirements.
• Excellent English presentation, written and verbal communication skills.
• Ability to lead, inspire, and mentor direct and indirect reports.
• Strong cross-functional collaboration across geographies and functions.

Responsibilities

• Product messaging and positioning – Develop product positioning and messaging that resonates with customers and differentiates our organization in the market
• Content Development – Conceptualize and create educational product and solution content for a variety of platforms
• Market, customer, and competitive analysis - Be the expert on the customer, the industry trends, and the players in the market
• Sales enablement – Communicate value proposition and provide high value sales tools, training, and collateral
• Demand generation – Develop and implement strategies to drive product awareness and demand
• Evangelism – Serve as a company spokesperson and go-to thought leader for the product

Skills

Marketing strategy

Content development

Market analysis

Sales enablement

Demand generation

Thought leadership

Education

BA / BS / BBA / MBA/ BTECH/ BCOM

Job description

Job role:

We’re on the lookout for a product marketing manager to develop and execute marketing strategies to increase awareness and adoption of the product.

Responsibilities:

• Product messaging and positioning – Develop product positioning and messaging that resonates with customers and differentiates our organization in the market
• Content Development – Conceptualize and create educational product and solution content for a variety of platforms
• Market, customer, and competitive analysis - Be the expert on the customer, the industry trends, and the players in the market
• Sales enablement – Communicate value proposition and provide high value sales tools, training, and collateral
• Demand generation – Develop and implement strategies to drive product awareness and demand
• Evangelism – Serve as a company spokesperson and go-to thought leader for the product

Requirements:

• BA / BS / BBA / MBA/ BTECH/ BCOM with no prior experience.
• Proven experience creating marketing plans encompassing strategy, customer research, competitive analysis, product requirements, messaging, pricing, etc
• Excellent English presentation, written, and verbal communication skills, with an eye for quality and attention to detail
• Ability to effectively lead, inspire, and mentor direct and indirect reports
• Strength in collaborating with cross-functional teams, across geographies, including executive management, product management, operations, sales and marketing