Product Manager - Personal Loans

Tata Capital; Thane; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Tata Capital in Thane, Maharashtra, is seeking a marketing/product-oriented professional to promote Personal Loan products. You will design marketing initiatives, analyze performance data, and coordinate with sales, credit, and risk teams to align product strategies with market needs.

Responsibilities include building partnerships, driving promotions, and sharing insights to enhance processes and profitability. A postgraduate or graduate in any discipline is required.

Qualifications

• Market research and competitive analysis.
• Design and optimize marketing initiatives for Personal Loan products.
• Share analytics to improve productivity and processes.

Responsibilities

• Network and establish relationships for tie-ups.
• Facilitate system and process automation projects from a product perspective.
• Share analytics to improve productivity and effectiveness of processes and business.
• Liaise with regional teams to drive improvement actions.
• Develop and adjust product/policies with sales, credit and risk inputs.
• Lead marketing campaigns and promotions to meet brand objectives.
• Suggest website updates and analytics to boost productivity.
• Share market analytics to aid profit decisions.
• Monitor market trends to design new products.

Skills

Marketing strategies

Product knowledge

Analytics

Stakeholder liaison

Campaign management

Education

Postgraduate/Graduate

Job description

To market knowledge of Personal Loan product and its application by designing marketing and product level initiatives so as to facilitate performance of product.

Responsibilities

• Network and establish relationships with the objective of facilitating fruitful tie-ups.
• Facilitate system and process automation projects from a product perspective.
• Share analytics to improve productivity and effectiveness of processes and business.
• Liaison with regional teams to take up improvement actions.
• Develop and modify product and policies suitable to driving business targets by coordinating with sales, credit and risk team to capture inputs from the market.
• Proactive development of marketing and promotional mix to meet brand objectives and customer needs including designing and conducting sales contests and running marketing campaigns.
• Give inputs for website updation and share analytics to improve productivity and effectiveness of processes and business.
• Share analytics and competition with management to ensure profit making decisions are made.
• Keep abreast of current market trends by conducting market research so as to design and introduce new products relevant to the market needs

Qualification: Post Graduate/ Graduate in any discipline

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.