Product Manager

Vishal Mega Mart; Gurugram District; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Vishal Mega Mart is seeking an experienced Product Manager to define the vision and roadmap for the in-house app and website for the B2C platform. You will identify customer pain points, prioritize features, and work with Tech, Design, Marketing, and Category teams for timely delivery.

You will own end-to-end catalogue management across apparels, GM, and FMCG, ensure accurate listings, pricing and availability, and optimize search and merchandising.

Qualifications

• MBA or Bachelor's degree in Business, Marketing, Engineering, or related field from a Tier-1 college.
• 3–5 years of experience in E-commerce Product Management.
• Experience in B2C retail / Omni-channel business preferred.
• Knowledge of analytics tools (Google Analytics, Power BI, Tableau, etc.) preferred.

Responsibilities

• Define and execute product vision and roadmap for the in-house App & Website for B2C platform.
• Identify customer pain points and product gaps to improve user experience.
• Prioritize features based on business impact, customer needs, and technical feasibility.
• Work closely with Tech, Design, Marketing, and Category teams for timely execution.
• Oversee end-to-end catalogue management across Apparels, General Merchandise, FMCG.
• Ensure accurate product listing, content quality, attributes, pricing, and availability.
• Optimize search, filters, product discovery, and merchandising.
• Drive revenue growth, margin optimization, and cost efficiency via P&L awareness.
• Plan GTM strategies for new category launches and feature rollouts.
• Collaborate with Marketing for digital campaigns and loyalty programs.
• Lead cross-functional initiatives and sprint planning.

Skills

E-commerce Product Management

B2C Retail

Omni-channel

Analytics Tools

Google Analytics

Power BI

Tableau

Education

MBA / Bachelor's degree in Business, Marketing, Engineering, or related field from Tier-1 College

Tools

Power BI

Tableau

Google Analytics

Job description

Role & responsibilities

Product Strategy & Roadmap

• Define and execute product vision and roadmap for the in-house App & Website for B2C platform.
• Identify customer pain points and product gaps to improve user experience.
• Prioritize features based on business impact, customer needs, and technical feasibility.
• Work closely with Tech, Design, Marketing, and Category teams for timely execution.

Platform & Catalogue Management

• Oversee end-to-end catalogue management across:
• Apparels (Men / Women / Kids)
• General Merchandise
• FMCG
• Ensure accurate product listing, content quality, attributes, pricing, and availability.
• Optimize search, filters, product discovery, and merchandising.
• Improve conversion rate through structured catalogue and content strategy.

Customer Analytics & Insights

• Deep dive into customer behavior, cohorts, and buying patterns.
• Monitor funnel metrics (Traffic ATC Conversion Retention).
• Use analytics tools to drive data-backed decisions.
• Improve customer journey and enhance lifetime value (LTV).

P&L Ownership

• Own and manage E-commerce P&L for the platform.
• Drive revenue growth, margin optimization, and cost efficiency.
• Monitor CAC, contribution margins, discount impact, and ROI.
• Work with Finance & Category teams for forecasting and planning.

Go-To-Market (GTM) Strategy

• Plan and execute GTM strategies for:
• New category launches
• App feature rollouts
• Campaigns and seasonal events
• Collaborate with Marketing for digital campaigns, promotions, and loyalty programs.
• Ensure alignment between product positioning and brand messaging.

Growth & Optimization

• Drive initiatives for:
• Market share growth
• Customer acquisition & retention
• Revenue per user improvementContinuously test and optimize through A/B testing and performance analysis.

Cross-Functional Leadership

• Act as a bridge between Business, Tech, Marketing, and Operations.
• Lead sprint planning and ensure timely feature delivery.
• Work closely with catalogue specialists and analytics teams.

Preferred candidate profile

• MBA / Bachelor degree in Business, Marketing, Engineering, or related field from Tier-1 College
• 3-5 years of experience in E-commerce Product Management.
• Experience in B2C retail / Omni channel business preferred.
• Knowledge of analytics tools (Google Analytics, Power BI, Tableau, etc.) preferred.